Get the headline that got clicked

[Sinu Joseph]

Hi,

I have 15 headlines in my Ad asset. Is there any way how i can get which of headlines were shown to the user when the ad was served?

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team.

By reviewing your concern, I understand that you are looking for guidance if there is any way that you can retrieve which of the headlines were shown to the user when the ad was served. Could you please confirm if you are using the Google Ads UI or the Google Ads API to retrieve this information? If you are using the Google Ads API, I would request you to kindly provide an uncropped UI screenshot of the Google Ads account and highlight the fields that you want to achieve via the API. 
 

This message is in relation to case "ref:!00D1U01174p.!5004Q02ryoQT:ref"

Thanks,
 

Google Ads API Team

[Sinu Joseph]

Can I get these headlines as url param?

[Google Ads API Forum Advisor]

Hi,

Thank you for getting back to us.

After reviewing your concern, I understand that you wanted to get headlines as url parameters. Yes, you can get the headlines as url parameters. I would recommend you refer to this Responsive Search Ads guide for more information related to your concern.

Also, I would suggest you refer to this help center article on responsive search ads for more information related to your concern.

I hope this helps! Let us know if you have any other questions.

[Sinu Joseph]

Hi,

Thank you for ur response.

From what I understand, i have to pin the headline right?

If I have 15 headline, and if I don't pin any headline, is there any possibility of me getting which headlines were shown to the user and get it using value track params?

[Google Ads API Forum Advisor]

Hi,

Thank you for getting back to us.

In order to assist you with your query, could you please confirm if you would like to implement the mentioned changes and check the data through Google Ads UI or Google Ads API?

[Sinu Joseph]

If i could get the headline that got displayed to the user onto my landing page along with gclid, campaign id, adgroup id, it would be perfect

[Google Ads API Forum Advisor]

Hi,

Thank you for getting back to us.

I suggest you to check the sample code which shows how to create responsive search ads. As with other ads, ad creation is accomplished using AdGroupAdService.MutateAdGroupAds . A ResponsiveSearchAdInfo requires at least three headlines, at least two descriptions, and at least one final URL.

Also, you can retrieve the responsive search ads you've created, call the GoogleAdsService.SearchStream method with a query that filters ad types to RESPONSIVE_SEARCH_AD. Refer to the below provided query.

SELECT
  ad_group.id,
  ad_group_ad.ad.id,
  ad_group_ad.ad.responsive_search_ad.headlines,
  ad_group_ad.ad.responsive_search_ad.descriptions,
  ad_group_ad.status
FROM ad_group_ad
WHERE ad_group_ad.ad.type = RESPONSIVE_SEARCH_AD

 
If you still have any queries/concerns related to this you can get back to us.