Google Ads: How to set marketing objective (like website traffic) of a campaign?

[John Smith]

We have been looking at campaign, adgroup, etc objects but could not find marketing objective anywhere. How to set marketing objective by Google Ads API?

[Google Ads API Forum Advisor]

Hi John,

Thank you for reaching out to the Google Ads API support team.

 Could you share documentation or screenshots related to marketing objectives? This is so our team can verify whether it is available in the Google Ads API.

In the API documentation, the marketing objectives is mentioned in this guide for a number of campaign types. Let us know also if this is what you're looking for. Please reply via privately author option.

Thanks,

Nirmita Google Ads API Team

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[John Smith]

Hi Nirmita. I have attached screenshots of marketing objective highlighted we are looking to edit using API. Specifically we want to set marketing objective to website traffic. We are not able to find this in API docs.

Thanks.

[Google Ads API Forum Advisor]

Hi John,

Thanks for getting back to us with the requested information.

It seems that this field isn't mapped in the API because it's only used to help guide users through creating a campaign flow in the UI. However, you can traffic Ads created via the API without it. For us to raise a feature request on your behalf, could you please provide us with the detailed feature request description and justification (business use cases where this feature is critical)? 

Regards,

Yasar Google Ads API Team

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[John Smith]

Hello,

Thank you for clarification, I understand why this is not in API.
Our goal is to create campaigns via API exactly as its done manually, everything supported by API is working but I am trying to understated if there is anything different in campaign if marketing objective  "website traffic" is selected - and in this case we need to set some values from API.

DMC are not setting anything special but objective manually but the concern is that setting  marketing objective triggers creating campaigns with different defaults so campaign we create from API will not be the same one created manually.
Any way to check (doc) what  marketing objective  "website traffic"  is exactly doing and if it affects any default values?

Thanks

[Google Ads API Forum Advisor]

Hi John,

About campaign goals in Google Ads only mentions they give recommendations how to set up your campaign based on these goals. You may reach out to product support for more information.

Regards,

Aryeh Google Ads API Team

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[Memeriksa]

https://groups.google.com/g/eternity-of-peace/c/p3NfrO7UXRU

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team.

Could you further elaborate on what exactly you are looking for from the Google Ads API support team? If possible, please share the related screenshots or error screenshots for further investigation.

If you have any further queries related to the Google Ads API, please open a new forum thread.

 

This message is in relation to case "ref:!00D1U01174p.!5004Q02a54mZ:ref"

Thanks,
 

Google Ads API Team