Display advertising / video advertising keywords

[lin joinf]

Hi,

I want to query the keyword report information of display/video advertising. Can I use keyword_view, The condition is campaign.advertising_channel_Type = 'display', 

as follows:

SELECT metrics.all_conversions FROM keyword_view WHERE campaign.advertising_ channel_ type IN ('DISPLAY', 'VIDEO')

Excuse me, is that ok.

Chenai,

Cheers

[Google Ads API Forum Advisor]

Hi Lin,

Thanks for reaching out. Yes, this query will return metrics only for video and display campaigns. Please note there is also a display keyword view for display keyword reporting.

Regards,
Matt
Google Ads API Team


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Matt Google Ads API Team

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[lin joinf]

Hi, Matt,

Excuse me,

I want to know in keyword_ view In the view view, just set campaign.advertising_ channel_ Type in ('display ') then the queried report data is equivalent to the query display_ keyword_ view

Chenai,

Cheers

[Google Ads API Forum Advisor]

Hi Chenai,

Thank you for the reply. I am also a member of the Google Ads API team and let me provide support to your concern

I would suggest not comparing the 2 reports as it might or might not be aligned as their data / statistics are accumulated at different levels. With this, please use the keyword_view to get the overall performance of your keywords while use the display keyword_view to retrieve data / statistics of display keywords.

Regards,

Ernie John Blanca Tacata Google Ads API Team

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