Metrics “Reach” does not work in Google Ads API?

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Renato Rabelo

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Aug 19, 2019, 6:09:54 AM8/19/19

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Metric “Reach” does not work in Google Ads API

We are trying to collect the “reach” metric using Google Ads API (link above), but all we find is the metric “ImpressionReach” who does not work since 01/08/2019.

In Google Ads platform (user interface) we can see “unique users”, but this metric does not avaliable in Google Ads API.

How we can collect some “reach” metric?!

https://developers.google.com/adwords/api/docs/reference/release-notes/v201809

Google Ads API Forum Advisor Prod

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Aug 20, 2019, 2:34:03 AM8/20/19

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Hi Renato,

Unfortunately, both "Average impression frequency per user" and "Unique users" are currently not supported in the AdWords API. You may check this guide if a report attribute, segment or metric is available in the AdWords API or not. Also, you may follow our blog for any upcoming features and updates.

Regards,
Hiroyuki
Google Ads API Team