Request for Cost Column in Location-Based Campaign Metrics via Google Ads API

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digitalreachpremium premium

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Apr 15, 2024, 11:53:03 AM4/15/24
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Dear Google Ads Team,

I hope this email finds you well. I am writing to request assistance with retrieving specific metrics related to location-based campaign targeting via the Google Ads API.

As part of our advertising strategy, we heavily rely on location targeting to reach our target audience effectively. To further optimize our campaigns and analyze their performance, we require access to the cost data associated with each location, campaign, and their respective metrics.

Currently, we are able to pull essential metrics such as impressions, interactions, average CPM, and average cost through API calls. However, we noticed that the cost data is not available at the location level, which is crucial for our analysis and decision-making processes.

Therefore, we kindly request your support in enhancing the capabilities of the Google Ads API to include the cost column for location-based targeting. Having this feature would significantly improve our ability to track and optimize our advertising spend across different geographic regions.

We believe that enabling access to cost data at the location level will empower advertisers like us to make more informed decisions and drive better results from our campaigns. We appreciate your attention to this matter and look forward to hearing back from you regarding the feasibility and timeline for implementing this enhancement.

Thank you for your consideration and continued support

Google Ads API Forum Advisor

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Apr 16, 2024, 12:48:54 AM4/16/24
to digitalreachp...@gmail.com, adwor...@googlegroups.com
Hi,

Thank you for reaching out to the Google Ads API support team.

Could you please confirm if you are able to retrieve the cost data at the location level via the Google Ads UI? If yes, kindly provide us with the uncropped UI screenshot of the highlighted field for further assistance.

You can share the requested details via Reply privately to the author option or a direct private reply to this email.
 
This message is in relation to case "ref:!00D1U01174p.!5004Q02tP6ii:ref" (ADR-00231196)

Thanks,
 
Google Logo Google Ads API Team


digitalreachpremium premium

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Apr 16, 2024, 6:51:02 AM4/16/24
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screen shots are attached here
Screenshot 2024-04-16 161937.png
Screenshot 2024-04-16 161937.png
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