Listing groups in PMAX retail campains

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Tanish Gupta

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Dec 4, 2023, 5:32:53 AM12/4/23
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Hi

Can anyone tell if subdivision is not permitted in pmax retail campiagns??



Thanks
Tanish

Google Ads API Forum Advisor

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Dec 4, 2023, 8:21:50 AM12/4/23
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Hi Tanish,

Thank you for reaching out to the Google Ads API support team.

After reviewing your query, I understand that you would like to know if subdivision is permitted in pmax retail campaigns.

I would like to inform you that the subdivision is not permitted in PMax retail campaigns. This is because PMax retail campaigns are designed to be data-driven and rely on machine learning to optimize performance. Subdivision can introduce noise into the data, which can make it more difficult for the machine learning algorithms to learn effectively. Additionally, subdivision can make it more difficult to manage and track campaigns.

I hope this helps. Kindly get back to us if you have any further queries.
 
This message is in relation to case "ref:!00D1U01174p.!5004Q02qWTVK:ref"

Thanks,
 
Google Logo Google Ads API Team


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