how can i find out how many clicks are due to the Job Feed Items?

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Pradeep Singh

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Dec 18, 2017, 10:01:50 AM12/18/17
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Hi all,

 

I have a question regarding the clicks of Responsive ads. 

 

I have a Display Campaign with Responsive ads and that campaign is associated with a Job Feed. I am able to find the clicks  report on Ads basis like as below screen:


But how can i find out how many clicks are due to the dynamic ads (Job Feed Items).

 

Thanks,

Pradeep Singh

Sreelakshmi Sasidharan (AdWords API Team)

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Dec 18, 2017, 4:06:07 PM12/18/17
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Hi Pradeep, 

To get the stats aggregated at the Feed Item level, you could use the Placeholder Feed Item Report. The stats in the row for a specific feed item show all clicks and costs when that feed item was shown. This includes headline clicks, as well as clicks on other ad extensions (e.g., a call extension) when the specific feed item was also shown. Also included are the costs accrued by all clicks. To see the clicks/costs/etc. for just a give feed item, use segment "IsSelfAction", and look at the "This extension" rows.

Thanks,
Sreelakshmi, AdWords API Team

Pradeep Singh

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Dec 19, 2017, 2:18:32 AM12/19/17
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Hi Sreelakshmi, 

Thank you very much for your quick reply.

I have understood your answer. I have another query regarding this. is there any way to check the feed items report (like: clicks/costs/etc) in Google Adword Dashboard? 

Thanks, 
Pradeep Singh

Sreelakshmi Sasidharan (AdWords API Team)

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Dec 19, 2017, 1:02:19 PM12/19/17
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Hi Pradeep, 

I see that you were specifically looking for the stats at feed item level for Dynamic Remarketing Feed of type : Jobs. It is not possible to get the stats at feed item level for these type of feed items using the API or the UI. The Placeholder Feed Item report acts as a structure report to retrieve dynamic remarketing feed items and their attribute values. But will not be able to get the stats like Cost, Impressions etc. Please check this guide for more details. 

For all other type of AdExtensions (sitelinks, price etc.,) you will be able to use the Placeholder Feed Item report and get the stats at the feed item level. The Ad Extensions Report in this guide corresponds to the API report for the specific extension type. 
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