Asset level custom conversions from ad_group_asset resource

[Vijay Kumar]

Hi,

As per the ads API v9: https://developers.google.com/google-ads/api/fields/v9/ad_group_asset, it supports fetching assets custom conversions. That's not working as expected. We are unable to pull the asset level conversions data segmented on `conversion_action`. This is a sample query that we tried:
```ruby
     SELECT segments.conversion_action_name,

                    segments.conversion_action,

                    metrics.all_conversions,

                    metrics.conversions,

                    asset.id,

                    ad_group.id

        FROM ad_group_asset

      WHERE segments.date

 BETWEEN '2022-01-01'

           AND '2022-01-12' AND metrics.conversions > 0

```

And since, we are able to pull the non-segmented data from the ad_group_ad_asset_view resource, so there's no question of "no data". Sample query for the same:

```ruby

     SELECT metrics.all_conversions,

                    metrics.conversions,

                    asset.id,

                    ad_group.id

        FROM ad_group_ad_asset_view

      WHERE segments.date

 BETWEEN '2022-01-01'

           AND '2022-01-12' AND metrics.conversions > 0

```

Let me know if you guys need any more information.

Best Regards.

[Google Ads API Forum Advisor]

Hi Vijay,

Thank you for reaching out to our API support team.

The ad_group_asset report should return statistics for those assets created using the AdGroupAssetService. 

As for the ad_group_ad_asset_view, it is currently not possible to associate its records to a conversion action or include the segments.conversion_action_name, segments.conversion_action fields in the report.

You can instead generate a separate report using the ad_group_ad report and associate the ad linked to the asset, to a conversion action. 

However, a feature request for an asset report with direct conversion related metrics have been previously raised. For now, you may keep an eye on our blog for updates and announcements.

Best regards,

Peter Laurence Napa Oliquino Google Ads API Team

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[Vijay Kumar]

Hi Peter,

Thanks for a prompt response. Followup queries -

> The ad_group_asset report should return statistics for those assets created using the AdGroupAssetService. 

To be clear, you mean if an asset is created via any services other than AdGroupAssetService, their stats will not be present in the ad_group_asset report? If yes, then what are the other services via which the assets gets created?

> You can instead generate a separate report using the ad_group_ad report and associate the ad linked to the asset, to a conversion action. 

I'm trying to associate conversion action to an asset and not to the ads. IIUC, ad_group_ad won't allow to do that.

Best Regards.

[Google Ads API Forum Advisor]

Hi Vijay,


I work with Peter and will assist you. Only assets that are asset based extensions link directly to Ad Groups . Otherwise, you are probably referring to an asset linked directly to an ad.

Currently, you cannot get ad asset level direct conversion related metrics, only at ad_group_ad level can you get direct conversion related metrics. Peter already brought up with our team your request for an asset report with direct conversion related metrics. You may monitor our blog for an update.

Regards,

Aryeh Baker Google Ads API Team

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