Age Range sample data

[Justin Coon]

Hi,

I'm using a test/non-production token and trying to get sample report data. Obviously this is futile since there's no real activity to report off of in my test account. Can anyone be so kind as to provide some sample XML that comes back from the Age Range and Gender sample reports? I want to see what it looks like when aggregated by the age ranges and genders. 

Thanks!

Justin

[Josh Radcliff (AdWords API Team)]

Hi Justin,

Even though your test account isn't serving ads, you can still get reporting data back from that account by including zero impressions. Our Zero Impression Reports Guide explains how to do this, and the download_criteria_report sample in each client library's example set shows how to set the includeZeroImpressions flag in your report requests.

Please give that a try and let me know if you have any trouble getting back data.

Cheers,

Josh, AdWords API Team

[Josh Radcliff (AdWords API Team)]

Hi,

Just to clarify, even on my test account, if I submit:

<?xml version="1.0"?>

<reportDefinition xmlns:ns2="https://adwords.google.com/api/adwords/cm/v201406">

<ns2:selector>

  <ns2:fields>CampaignId</ns2:fields>

  <ns2:fields>AdGroupId</ns2:fields>

  <ns2:fields>Id</ns2:fields>

  <ns2:fields>Criteria</ns2:fields>

  <ns2:fields>Impressions</ns2:fields>

  <ns2:fields>Clicks</ns2:fields>

  <ns2:fields>Cost</ns2:fields>

  <ns2:predicates>

    <ns2:field>AdGroupId</ns2:field>

    <ns2:operator>EQUALS</ns2:operator>

    <ns2:values>8138389615</ns2:values>

  </ns2:predicates>

</ns2:selector>

<ns2:reportName>Age range performance report #1408977295555</ns2:reportName>

<ns2:reportType>AGE_RANGE_PERFORMANCE_REPORT</ns2:reportType>

<ns2:dateRangeType>YESTERDAY</ns2:dateRangeType>

<ns2:downloadFormat>XML</ns2:downloadFormat>

<ns2:includeZeroImpressions>true</ns2:includeZeroImpressions>

</reportDefinition>

Then I'll get back:

<?xml version="1.0"?>

<report>

<report-name name="Criteria performance report #1408977295555"/>

<date-range date="Aug 24, 2014"/>

<table>

  <columns>

    <column name="campaignID" display="Campaign ID"/>

    <column name="adGroupID" display="Ad group ID"/>

    <column name="criterionID" display="Criterion ID"/>

    <column name="ageRange" display="Age Range"/>

    <column name="impressions" display="Impressions"/>

    <column name="clicks" display="Clicks"/>

    <column name="cost" display="Cost"/>

  </columns>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503001" ageRange="18-24" impressions="0" clicks="0" cost="0"/>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503002" ageRange="25-34" impressions="0" clicks="0" cost="0"/>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503003" ageRange="35-44" impressions="0" clicks="0" cost="0"/>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503004" ageRange="45-54" impressions="0" clicks="0" cost="0"/>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503005" ageRange="55-64" impressions="0" clicks="0" cost="0"/>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503006" ageRange="65 or more" impressions="0" clicks="0" cost="0"/>

  <row campaignID="164997895" adGroupID="8138389615" criterionID="503999" ageRange="Undetermined" impressions="0" clicks="0" cost="0"/>

</table>

</report>

In other words, AdWords will still give me an idea of the report contents (ageRange values), even though I'm using a test account.

Cheers,

Josh, AdWords API Team

[Justin Coon]

Hi Josh - thats great and gives me some promise! i must be doing something wrong with my call - heres my result set

<report>

  <report-name name="AGE_RANGE_PERFORMANCE_REPORT" />

  <date-range date="Jul 1, 2014-Jul 31, 2014" />

  <table>

    <columns>

      <column name="campaignID" display="Campaign ID" />

      <column name="campaign" display="Campaign" />

      <column name="day" display="Day" />

      <column name="clicks" display="Clicks" />

      <column name="impressions" display="Impressions" />

      <column name="ctr" display="CTR" />

    </columns>

  </table>

</report>

I will re-look at how I am configuring my call to the API (selectors/predicates). I appreciate the quick response so much and will update you after I re-check my query.

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[Justin Coon]

Josh - are ad groups required for this report? Or can we aggregate the results at a campaign or even higher at the account level? I know I can do it manually by making multiple calls and aggregating myself.

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[Josh Radcliff (AdWords API Team)]

Hi Justin,

Do you mean will the report always break out the results by ad group? If so, then from my tests it would appear that the answer is yes. If I missed your point, though, let me know.

Also, you may find the following lists helpful:

• Age Ranges
  
• Genders