Consulting - API request for GEO_PERFORMANCE_REPORT type of ad reports and we manually export this type of report data inconsistencies

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永超刘

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Dec 3, 2015, 9:08:45 AM12/3/15
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Leading DX帐号(208-456-8721)     2015-10-11 数据对比(如附件):

api下载的数据比从帐户上手动下载数据,展示次数少了2192。数据比较就少了
这个标题
Soshine Battery对应的Awesome Arduino Robot Car (In-Display)  三条数据
也就是广告组名称为Awesome Arduino Robot Car (In-Display)的展示次数,api下载文件这部分数据是没有的。
Awesome Arduino Robot Car (In-Display)广告组,点击次数0,每次点击平均费用0,总费用>0

不知道为何少了这部分数据?
希望得到协助。
api_下载.xlsx
Geographic performance report.csv
rundownload.txt
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Nadine Sundquist (AdWords API Team)

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Dec 3, 2015, 5:38:42 PM12/3/15
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Hello,

This took me awhile to figure out, but I've found the answer. I've split your answer into the 2 questions that you were asking:
  • In the AdWords User Interface Geo Performance Report, why is there a cost greater than zero when there are no clicks for Awesome Arduino Robot Car (In-Display)?
    • The only ad in that ad group is a Video Ad. These ads are not charged on cost per click (CPC). They are charged on cost per view (CPV). That is why you can have 0 clicks, but you can have a cost greater than 0.
  • In the AdWords API, why doesn't the Awesome Arduino Robot Car (In-Display) ad group show up?
    • The Geo Performance Report in the AdWords API does not currently support reporting for Video Ads. Since this ad group only has video ads, this is why these rows do not appear in the Geo Performance Report.
Cheers,
Nadine, AdWords API Team
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