Hello,
For one of our Ad we have defined the destination URL as "http://www.xxx.com/landing/gaw/yyyy/?mt={matchtype}&kw={keyword}&cid={creative}"
and from the adwords screen we see that for the date range of last 1 week, 11
clicks are reported. When I run the report "DESTINATION_URL_REPORT" I
get AdGroupId, CampaignId, EffectiveDestinationUrl & Date for that date
range. I have couple of question on the report data. Could you please help me
in getting some input on this.
1. I see only 7 entries in the report for this URL where as the online adwords
report says 11 clicks.
2. The EffectiveDestinationUrl of the report returning the actual URL which was
setup. That is "http://www.xxx.com/landing/gaw/yyyy/?mt={matchtype}&kw={keyword}&cid={creative}".
3. I was expecting the actual generated URL like "http://www.xxx.com/landing/gaw/yyyy/?mt=b&kw=lead%20generation&cid=35078677933&gclid=CO313Nuil7sCFUWTfgodu2AA-Q"
but it is not the generated URL. If this report does not return this URL then
which other report will return this value. I need to know the final generated
URL for the performance report of our AD.
4. Also how can I get the Key Word or Criteria which was responsible for this Ad
To show up. There might be 10 diff keywords which is responsible for this Ad to
show up, but I exactly want to know which keyword was responsible for this
clicked AD.
I am having a lot of difficulties to find this information from the list of
report. If you could help me in identifying the actual report which will return
Point 3 and 4 that will be great.
I am attaching the sample report which I generated for last 1 week date range
in the email for your reference.
Thanks,
Bikram.