Hello,
Thanks for reaching out. With regards to your concern, AdWords API uses a different back end (server) to generate keyword ideas, so there might be some skew between the suggestions you see from the API and Keyword Planner in the UI. The API also automatically filters branded keywords, which also results in a difference. Please refer to this guide for more details on why do the TargetingIdeaService results differ from those of the Keyword Planner tool. If you still have issues, could you please share the complete request and response logs along with the client customer id for me to take a look into this further?
P.S. Please use Reply privately to author options while sharing the information for investigation.
Regards,
Nikisha Patel, Google Ads API Team
Hello,
To clarify my previous response better, the shared guide lists the possibilities that can cause the TargetingIdeaService results to differ from those of the Keyword Planner tool. Also, since the API uses a different back end server than UI to generate keyword ideas, it is possible that there might be some differences between the suggestions you see from the API and Keyword Planner in the UI. To assist you better with the discrepancy on your end, could you please share the complete request and response logs along with the client customer id for me to take a look?
P.S. I hope the above clarification helps. Please use Reply privately to author options while sharing the information for investigation.
Regards,
Nikisha Patel, Google Ads API Team