How to get targeted age and gender from ad_group_criterion

[Luke Barr]

Currently we have targeted our campaign to a specific age/gender through the web interface:

I am now trying to retrieve this targeted demographic gender and age (Male, 18 - 24) via the API, however my query below returns all possible enum values as opposed to what is actually targeted?:

Query: 

SELECT
            ad_group_criterion.age_range.type,
            ad_group_criterion.gender.type
        FROM ad_group_criterion
        WHERE ad_group.id = {ad_group_id}

Outputs:

resource_name: "customers..."

gender {
  type_: MALE
}

resource_name: "customers..."

gender {
  type_: FEMALE
}

resource_name: "customers..."

gender {
  type_: UNDETERMINED
}

resource_name: "customers..."

age_range {
  type_: AGE_RANGE_18_24
}

resource_name: "customers..."

age_range {
   type_: AGE_RANGE_25_34
}

resource_name: "customers..."

age_range {
  type_: AGE_RANGE_35_44
}

etc..

Is there a way to retrieve only the targeted demographics given the ad_group_id so the output just looks like:

gender {
  type_: MALE
}

age_range {
  type_: AGE_RANGE_18_24
}

As shown in the targeted screenshot above.

Thanks!

[Google Ads API Forum Advisor]

Hi Luke,

Thank you for posting your concern.

I would suggest to include the filters below so that you can only retrieve specific age range and gender in the report:
WHERE ad_group_criterion.age_range.type = 'AGE_RANGE_18_24' AND ad_group_criterion.gender.type = 'MALE'

If you want to add more filters and fields, then I would suggest using the ad_group_criterion query builder.

Let me know if you have further questions.

Regards,

Ernie John Google Ads API Team

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