How to upload a click conversion from a LOCATION_EXPANSION click?

[Rafael Machado]

Users see my client's search-responsive ad, click "Get location details" (instead of the headline), and book an appointment with my client via the WhatsApp link on their Google My Business profile. It's a healthcare business, so the conversions that happen on the Google My Business profile don't show up on Google Ads. We only get a small number of clicks on this ad per day, but the clients that come from it bring us a lot of revenue.

I would like to upload lead conversions and converted lead conversions with revenue. The problem is that when I query the API to get the GCLIDs for a particular day with click_view, I mostly get a GCLID like this: Cj4KCQjwhMq-BhCFARItAGvo0Kf4pZTC53_w_7zS-0JxLEyGniXG3CJt-utSAOrzYM9rp1VrLl2NZR9xGgJPVxAC8P8HAQ 

I've uploaded a click conversion to Google Ads with this GCLID above with no errors with debug enabled, but the conversion doesn't count on the Google Ads UI. And I can't decode this GCLID with https://www.pemavor.com/solution/gclid-decoder/ to get the timestamp.

Conversions with GCLIDs like this that come from a LOCATION_EXPANSION click I can upload without any problems and they count on Google Ads UI and I can decode them to get the timestamp: EAIaIQobChMIk-TUkLmHjAMV6FRIAB1KVQcPEAAYASABEgJ7JvD_BwE

I would like to know if there is a way to upload a click conversion with the first GCLID type. I doubt it exists, but it's worth a try. Thanks for your time.

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team.

Could you please confirm whether you are uploading the conversions via the Google Ads API? If yes, I would recommend you refer to the document Upload Click Conversions to get more information on how to upload click conversions via the Google Ads API. You can upload enhanced conversions for leads without having captured GCLIDs. Also, you need to follow the instructions to confirm autotagging is enabled. Set up your Google Ads account, website, and lead-tracking system to capture and store the GCLID, GBRAID, or WBRAID of each impression and click for your ads. Autotagging is turned on by default for new accounts.

In order to assist you further, could you please share the conversion action name or the conversion action ID of the conversion actions that you are unable to view in the Google Ads UI even after uploading it via the API along with the Google Ads account ID of the uploaded conversions.

You can send the details via Reply privately to the author option, or direct private reply to this email.

Thanks,
 

Google Ads API Team

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[2025-03-17 11:17:11Z GMT] This message is in relation to case "ref:!00D1U01174p.!5004Q02vHAUP:ref" (ADR-00294870)