How to get the "Served Cost" for a campaign for a specific date?

[Chris Sun]

Hello,

In this webpage, there's a section that shows how to view a "Billed Cost" report.
That report includes a "Served Cost" value for a campaign for a given date range.

Using the Google Ads API, how can I get the "Served Cost" for a campaign?

I have tried querying for the metrics.cost_micros (query shown below), but that value is slightly lower than what the report shows.

My query:

SELECT campaign.name, metrics.cost_micros

FROM campaign

WHERE segments.date >= '2023-01-02' AND

segments.date < '2023-01-03' AND

campaign.name = 'my_campaign_name'

Also, I set the summary_row_setting to be the SUMMARY_ROW_WITH_RESULTS enum value.

Any feedback is appreciated.

[Google Ads API Forum Advisor]

Hi Chris, 

Thanks for reaching out to the Google Ads API Forum. I hope you are doing well today.

With regard to your concern, “Using the Google Ads API, how can I get the "Served Cost" for a campaign?”, the campaign report and metrics.cost_micros field is correct for the query provided. 

However, could you confirm if you are using date filters with the same filters in UI and API? If you still get an issue after following the steps, for our team to further compare, investigate, and validate why you are encountering discrepancies between the UI and the API, could you please provide us the whole UI screenshot where you can see the expected data you want to retrieve?

You may then send the requested information via the Reply privately to the author option. If this option is not available, you may send the details directly to our googleadsa...@google.com alias instead.

Regards,

Marjorie Google Ads API Team

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