Estimated total conversions for keywords?

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igor kontext

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Sep 14, 2015, 1:16:32 PM9/14/15
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Hello.
Where to take the figure for api keywords "Estimated total conversions"?

Umesh Dengale

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Sep 14, 2015, 5:17:01 PM9/14/15
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Hello,

The EstimatedTotalConversions information is available for Account, Campaign, AdGroup (could be retrieved using ACCOUNT_PERFORMANCE_REPORT, ADGROUP_PERFORMANCE_REPORT, CAMPAIGN_PERFORMANCE_REPORT) and not available for the keywords. Please check out our Report guide for more details.

Cheers,
Umesh, AdWords API Team.

Terry Jiang

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Jul 25, 2016, 4:46:12 PM7/25/16
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In the latest version of the API, is AllConversionValue the right metric to use for ETC?  Does it include store visits?  How do I differentiate store visits?

Anthony Madrigal

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Jul 25, 2016, 5:39:00 PM7/25/16
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Hi, 

As of v201509 (see Conversion reporting), AllConversions will include all conversions that were previously part of EstimatedTotalConversions. You can get the conversion category by using the field ConversionCategoryName.

In the future, could you please create a new thread when posting new questions?

Regards,
Anthony
AdWords API Team
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