Limits question

[sa]

Hi AdWords API Support team,

I have a question about how many keywords I can add to an Ad Group. According to this, the limitation is 20,000 in total for things like such as keywords, placements, and audience lists but from this AdWords community it says 5,000. Which one is correct? Is it a combined limit of 20,000 and a maximum of keywords limit on 5,000 keywords? I am asking this on behalf for AdWords API because I will be adding keywords via API.

Thanks,

SA

[Peter Oliquino (AdWords API Team)]

Hi,

My apologies for the delay. The limit should be 20,000 ad group targeting items per ad group as stated here. It can compose of either all keywords or a combination of all of the targeting criteria. I hope this helps.

Thanks and regards,

Peter

AdWords API Team