[AdWords Agency Blog] Analytics for Agencies: How Agencies can leverage the n...

[AdWords Agency Blog]

With the right training, Google Analytics can provide a wealth of data to help plan highly targeted marketing campaigns and perform deep optimization on them after they're launched. Google is currently releasing a faster, more powerful version of Analytics that will help drive even more in-depth and insightful analysis. Jesse Nichols, Partner Program Manager for Analytics & Website Optimizer, will be hosting a series of webinars designed just for Agencies to help them navigate the new interface and also provide analysis and implementation tips and techniques.

Every three weeks, on Tuesdays at 2pm Eastern / 11am Pacific

Tuesday, May 10th:
Introducing the New Version of GA: Navigating the new interface, finding key reports, using helpful analysis tools (webinar link)

Tuesday, May 31st:
Exciting Insights with Light Speed Analysis: Using the right tools to identify performance opportunities

Tuesday, June 21st:
Measuring Multi-Channel Media: Best Practices for measuring Search, Display, Mobile & Social

Tuesday, July 12th:
Optimizing AdWords & Search: Using GA to improve CPC performance campaigns

Tuesday, August 2nd:
GA for Display Insight: How GA can improve targeting and measurement for Display buys

Tuesday, August 23rd:
Measuring Customer Engagement: How to set up GA to measure the things that really matter

Tuesday, September 13th:
Analytics Partnership Opportunities: How your business can deepen their relationship with GA

Completely new to GA? Check out our Getting Started Guide.

Posted by The Agency Blog Team


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Posted By AdWords Agency Blog to AdWords Agency Blog at 4/29/2011 01:30:00 PM