Changing the market; reducing the harm. New Effectiveness Bank analysis

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Research analysis
Changing the market; reducing the harm
As the most popular alcoholic beverage in the UK, could beer be a good vehicle for reducing alcohol-related harm? Study examines whether innovation around low-to-no alcohol and reduced-alcohol beers offers a way to reduce the grams of alcohol purchased by consumers while preserving the experience of drinking. Click button below for our analysis of the study.
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