Around 1710, a futures market emerged for rice, which had previously been traded exclusively on the spot. This system used coupons, promising delivery of rice at a future time. From this, a secondary market of coupon trading emerged in which Munehisa flourished. Stories claim that he established a personal network of men about every 6 km between Sakata and Osaka (a distance of some 600 km) to communicate market prices.[3]
In 1755, he wrote (三猿金泉秘録, San-en Kinsen Hiroku, The Fountain of Gold - The Three Monkey Record of Money), the first book on market psychology. In this, he claims that the psychological aspect of the market is critical to trading success and that traders' emotions have a significant influence on rice prices. He notes that recognizing this can enable one to take a position against the market: "when all are bearish, there is cause for prices to rise"[4] (and vice versa).
He describes the rotation of Yang (a bull market), and Yin (a bear market) and claims that within each type of market is an instance of the other type. He appears to have used weather and market volume as well as price in adopting trading positions.
The fundamental theory and concepts behind Japanese Candlesticks and their patterns were conceived over three hundred years ago by a Japanese rice trader named Sokyu Honma (1716 -1803). Sokyu lived in Sakata, Japan and was also known as Sokyu Honma and Munehisa Homma.
At this time the most important and precious commodity was rice. In fact, the samurai warriors of his day were paid in rice. After extensive studies of the price movements of commodities, including rice, along with his studies of weather and seasonal tendencies, he began to identify traits and patterns from these observations. He then made deductions based upon his studies. The results of his work enabled him to produce a very viable trading strategy. It was from that the method he created and used made him a very wealthy man.
The markets Sanmi no den contained a set of rules for actions to take based upon different market scenarios. His original method predated the Japanese candlestick charts however he later created the candlestick chart and applied his patterns to them.
Listed below are his trading rules which he called the " Markets Sanmi No Den" They are predetermined guidelines to increase the probability of profits on his trades. They are an integral part of Sakata's five methods; Honma used these strategies with all the other candlestick signals in deciding when to trade.
Various patterns with different meanings comprise the Japanese candlestick technique. Before signals can be identified properly, therefore, both single-candle and multi-candle patterns must be identified and analyzed in relation to each another.
I've never heard a negative comment about this brand, other than being crazy expensive, which is no longer true. Honma's core lineup now mirrors mainstream, top manufacturers in terms of variety and price point. Along those lines, they seem to remain truer to classic head shaping. For example, you can get a thin top-line in a performance club from Honma instead of being told that what we actually want is a "confidence-inspiring thick top-line" that no one wants, except the marketing departments of mainstream manufacturers. Would love to hear from WRXer's that have experience with the heads and shafts, etc., I can't figure out why Honma isn't a more popular option.
Honma is not more popular simply because it's hard to crack into the market to be alongside TM, Titleist, Callaway, and Ping. It has nothing to do with the product itself. To be a world dominant brand you have to sell well in America and to sell in America you need tour presence. There's no getting around this. If you do not have tour presence then you are a niche brand.
Honma is a different animal for sure. All their legacy reputation is pretty much gone. They are not the "go to" for $25,000 gold irons. That Honma went bankrupt, and now are owned by Chinese. Now imagine, you are old school Japanese with endless money...Honma owned by Chinese is dead to you. Not that it matters, that's old days.
New days is try to retain JP craftsmanship, so design in JP, but manufacture in China, down play the Beres line (pricey) and go after America market with more traditional designs. For the owners is sort of working, they are profitable. But sales in America is nowhere near the big 4, so marketing budgets are slim.
The Justin Rose experiment didn't help matters, but ownership is in it for the long haul. They will do ok, but popular??? That will never happen the way we think of popular, but investors are ok with the slow progress.
In terms of irons, they make solid product; it's good stuff. But winning the hearts of golfers with Drivers is so hard for them. And you need that to succeed. But you can't tell me if you play Honma irons properly fit will be worse for you vs the more known brands. That's simply not true.
I game the XP-1 hybrids as they were the best fit for me- slightly better than the G410s. I love them. Stock shaft didn't fit me well, but that went for Ping also. Solid clubs. I almost went for the FW as well, but the Epic Flash fit me a tiny bit better. Definitely take a look at them.
The World line is designed to make inroads in the (guess!) world market. Most, if not all of the lower entry point World products are made in China. Absolutely nothing wrong with this, but if you think you're getting Japanese forging like their super premium products, think again. I bought a TW driver and sent it back. Even at my R to S speed, the made in house shaft was a bummer.
I tried to demo Srixon when the first entered the market; the shops laughed and the Cleveland sales team told me they were junk. You shouldn't bite the master's hand that feeds you. Srixon pulled out of the USA and let Cleveland flicker down to just a couple of wedges.
As for Honma with Shanghai at the helm, I expect them to skip the Japanese virtue of patience and keep on coming. I'm betting they will figure it out fast, but I'll stick with my almost obscure Bridgestone brand.
I played the tw 747p irons for a few months and they did everything that was advertised. They went further for sure and easy to hit in a very impressively small package. Lot of forgiveness. The finish was really durable and superb honestly. They looked expensive and high quality. The one thing i couldnt get over was they were kinda dead feeling... no matter where you struck it their seemed to be no real feel and that too me mainly was a turn off. Otherwise i would have kept them. I probably had the best despersion of any iron ive had with them. Couldnt get over the dead feel becuase i need to feel the strike... maybe not too intensely but enough that i know ive hit something and if it was good or bad and where. One of the main things to me in golf is feel. I dont want to swing and not even know i hit something.
I gamed the 737v for a short time, and from address they have to be the best looking irons I have seen yet. I was having a rough ball striking life at the time so I moved them fairly quickly, but I have always loved the way they look. Minimal offset, soft forged feel when pured... they just demanded a little more than I had at the time. As far as price goes, I can not complain. I got a floor demo set which was almost brand new (plastic still on most grips) for $499 as the 747 was just about to come out. Great clubs.
My second new set should be arriving at my house on Thursday. 747v.... I have not found anything better in this type of iron.. they check all the boxes for me including price.. 4 through wedge brand new for 449.00.
I have the 747 driver and 3 wood in regular flex. One the best combo's I have ever owned. Tried the driver in stiff and switched to regular flex. Perfect for my swing. The stock shaft is very good, similar to a stock Mizuno shaft. The driver to my eye is pretty square to my eye and being lefty is rare. Very good dispersion and long. Need to try the 747p irons in regular flex. The stiff were too stiff. Had the wedges and did not get along at all with them at all.
I've been playing the tw 747p irons since early last summer and think they are fantastic. Very well made, easy to hit, forgiving, long, have a terrific sole design, and little to no offset. They have retired my old TourStages to the garage, something multiple sets of other high end clubs have been unable to do. They get a big "thumbs up" from me (for what that's worth).
The Pittsburgh golf galaxy took a large area of their store and dedicated it to Honma......Large display of clubs and special fitting area for just Honma....After a short while, all that is left is a small rack of honma clubs at closeout clubs. even at closeout, more than twice what they cost online.
I think Honma makes incredible irons and really should focus educating the public about how great they are. We all know drivers move the needle. And Honma woods are pretty damn good as well. They look classic with minimal designs, which I love. However, their irons are as good as any and feel incredible.
They did something pretty awesome when the 747 line was released. PGA Superstore had an entire hitting bae set up just for Honma and had an entire set of 747v irons on demo to try, 4-pw. No other OEM was doing that. It was pretty awesome to test the entire set.