The Development of Management Thought-June 2010

[Golda]

Question 1 (a) and (b)

(a) Apply systems thinking to an organisation of your choice,
explaining its usefulness in a changing world of business (11 marks)

Hint: Describe the organisation which you have chosen and the product/
service which they offer. Also describe the benefits that your
organisation can expect to derive from adopting the systems approach,
then discuss how these benefits will assist your firm to be
competitive and ultimately survive in an increasingly volatile
business world. Have fun and be sure to include your power quote: "The
whole is greater than the sum of the individual parts"-Aristotle

(b)Explain the meaning of 'communication systems' and evaluate their
importance in managing change within organisations.