What's New | MyST Blogsite®

[John Maloney]

Hi – Here are some good articles on the practical importance of a whole system approach to optimizing your market narrative, brand conversation, global network awareness and customer delight. This not some woolly theory or turgid ‘2.0’ conference concept. Even though, with mountains of evidence and anecdotes, people are still incredibly naïve about whole system thinking. Individuals are only partly to blame, since we have all been over-drilled in analytic reductionism. Still, with a new way of seeing, social media and SEO achieves mastery of your system dynamic models, your stocks and flows, that in turn allow your value networks to thrive and your message to prosper. Read and consider carefully! Cheers, -j   

 

What's New | MyST Blogsite® - Flawed Marketing Strategy: SEO Without Social Media

Flawed Marketing Strategy: SEO Without Social Media

If you had a CSMO (Chief Social Media Officer), she'd probably design a search optimization strategy that embraced social media for brand awareness and pervasive discoverability of your business.

I've written many times about the intense dependency of social media on your SEO strategy. Since I probably sound like a broken record, I’ll let some other folks (very solid experts) say it for your benefit and better than I ever could.

The following articles were each published in the last few weeks and include commentary by Fast Company and other SEO experts. While optimizing specific product pages might have passed for a good SEO strategy three years ago, this is no longer the case. VC’s, CEO’s, CMO’s, IT groups and especially your prospects know this already.

Creating an SEO strategy without incorporating the “social media” term is nothing short of a flawed marketing strategy.

• You Can't Separate Social Media and SEO
• SEO & Social Media: The PB&J of Web Marketing
• Where Social Media Fits Into the SEO Equation
• Using SEO and Social Media Marketing Together