Value Networks Take Off!

[JT Maloney]

Hi – Attached is an excellent PowerPoint concerning, “Value Networks in a Space Economy.” Two good closing points –

 

l  It’s easier to teach a business person about space than it is to teach a space person about business.

l  Stop going to science fiction conventions and start going to Chamber of Commerce events.

 

-j

 

 

 

[Alexander, Anita L. (GRC-S000)]

And, the choir sang Amen!

 

 

Anita Alexander
Office of Strategic Management
Strategy, Marketing, Innovation, New Ventures

Glenn Research Center
21000 Brookpark Road | Mail-Stop 3-6 | Cleveland, Ohio  44135

Voice: 216.433-6273 | Fax: 216.433.8000
Email: Anita.L....@nasa.gov
Blog:  http://newbiz.grc.nasa.gov/blogcfm/
Courage and cowardice are changes in momentum.  Strength and weakness are changes in formation.  Order and disorder are changes in methodical regulation.  In strategy, nothing is fixed; virtues develop under the force of momentum.    -- Li Quan

 

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From: Value-N...@googlegroups.com [mailto:Value-N...@googlegroups.com] On Behalf Of JT Maloney
Sent: Thursday, April 02, 2009 9:15 AM
To: Value-N...@googlegroups.com; ona-...@yahoogroups.com
Subject: Value Networks Take Off!

[Scott McFarland]

Thank you for posting this Space / Value Networks powerpoint.   It is a good "initializer" to motivate the use of value-network diagramming in the space industry.

 

Your 1st point below has proven to be true, repeatedly.   A comprehensive value-network diagram would of course reveal this system deficiency, i.e. - we face a space-technical infrastructure that lacks business-commercial savvy, completeness and robustness.  There are specific government, academia, industry structural defects that tie to and exacerbate this condition. Value Network diagramming would be a powerful tool for identifying and correcting this problem.

 

Your 2nd point is timely and smart, albeit ironic.  The U.S. Chamber of Commerce, with the support from most all of the U.S. aerospace industry has maintained a functional U.S. Chamber - Space Enterprise Council for over 9 years.  This group has worked to pursue space policy and value creation at high gov't / industry levels, far away from sci-fi amusement agendas.  Yet suddenly last month, the US Chamber abruptly terminated the entire council to the shock ! of most all in industry and the commercial sector.  

 

The Chamber, to most, has been the obvious entity of choice to champion U.S. commercial and value-added pursuits in space and on-orbit (as you've suggested.).  Now, instead, they've chosen to abandon the mission.  Perhaps this is best.  Perhaps a new entity, one with a solid. lasting commitment and more powerful charter will take on this responsibility and pursue serious, valuable commercial space business efforts.  And that entity will coalese a constellation of space-businesses that drive outcomes of tangible economic worth, the creation of high-net-worth products, and advancement of true value-creation for the citizens of the United States and the World.

 

So on your 2nd point, you'll need to stay tuned to see who and/or what entity takes on the charge of leadership and becomes the new champion of on-orbit and space-based value creation using value-networks and VNA.

 

 

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