Best,
Anna Tarkov
On Wed, Sep 29, 2010 at 12:25 PM, Amber <charlene...@gmail.com> wrote:
> For starters, I see that AOL's new venture "Patch", has no presence in
> Detroit. Patch (www.patch.com) is a wonderful opportunity for
> journalists to be a part of the community in which they live. The
> sites serve as "hyper-local" websites for various communities. The
> problem -- and it's a big one -- with the Patch venture is that they
> seem to be omitting scores of journalists of color in this process. A
> photograph of each local editor appears at the top of the page of each
> Patch site. The majority of the people they have been hiring to fill
> the "local editor" positions have been young and white. Why is that?
> Can they not find anywhere in this country, more that a hand full of
> journalists of color to fill these roles? Last I heard, Patch was
> hiring over 500 local editors. These local editors are full-time (plus
> more) employees of AOL and hire freelance/contributors to serve as
> writers, reporters, photographers for local stories.It is a wonderful
> opportunity for young (another problem with the Patch model is they
> engage in ageism as well) journalists to engage in legitimate news
> reporting. So far the model appears to be working but the number of
> journalists of color who have been able to benefit from this
> opportunity appears to be quite small. Racism and ageism. This is
> still a problem. I thought AOL was supposed to be cutting edge. They
> were right in there at the beginning of the internet explosion. What
> the heck are they doing now? I've asked but have received no reply. No
> suprise.
>
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____________________________________
Anna Tarkov
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Journalist - Blogger - Raconteur
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Here's a piece about an editor's life in the "Patch" lane: http://www.dankennedy.net/2010/08/05/hard-times-working-the-patch/ This may a corporate enterprise that franchises local communities from afar, that overworks freelancers and competes with the journalists who are developing hyper locals in their own communities. This could be likened to what happened to cable. Profit is good, but going after profit by targeting affluents is no different that the consistent majority white entertainment programming, news operations and online ventures that exclude people of color. It's typical and inexcusable. Melissa --- On Wed, 9/29/10, Anna Tarkov <too...@gmail.com> wrote: |
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AOL’s aggressive push into the hyperlocal news space with Patch.com is looking a lot like the traditional media chain newspapers in markets across the country. Whether this expansion will prove financially successful or popular remains to be seen, but AOL is up against a growing, independent body of community sites that offer a unique take on geographic areas that Patch may not be able to replicate.
While AOL is obsessed with scale, as seen in its commitment to spend $50 million in Patch this year, and its $10 million venture fund for start-ups, smaller outlets are building local relationships and unique site branding.
... (see more) http://newsredux.us/?p=23