An Interesting Panel, the Shiseido Culture: Design, Fashion and Marketing at AAS Conference

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Good, Hiro

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Jan 28, 2013, 10:01:05 AM1/28/13
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Please pardon any duplication.

 

I want to call your attention to this panel, “the Shiseido Culture: Design, Fashion and Marketing” organized by Japanese Company Histories Interest Group (Shashi Group) on Sunday morning.

 

The panel abstract and paper titles are follows; for paper abstracts please see current event page on Shashi Wiki at following link. http://library.osu.edu/wikis/shashidb/index.php/Current_events  

 

For more information and question please contact Hiroyuki Good, Chair, Shashi Group and Japanese Studies Librarian, University of Pittsburgh, hn...@pitt.edu.  

 

The Shiseido Culture: Design, Fashion and Marketing

Manchester Grand Hyatt in San Diego, CA

Sunday, March 24, 2013 10:15 am – 12:15 pm

Madeline D

 

Abstract of Panel:

Shiseido Cosmetics Company commemorated 140 years anniversary in 2012. The company has built originality that is worthy of being called the Shiseido Culture with its excellent business sense and design and becomes world renowned brand. The company has cultivated and re-edit and continually communicate the Shiseido Culture within and outside of the company and it makes contributions to society through design and marketing. The company has also considers the Shiseido Culture and its history to be an important management asset and has published more than 60 titles of Shashi, or company history books, and publications related to design and advertisement since 1957. For researchers who study art history, cultural history and business history, these publications are very important primary resources. This panel invites four researchers to discuss how the Shiseido Culture have had effects on history of design and advertisements in Japan, relationship between imperial Japan and women’s fashion, and Japanese marketing in colonies.

 

Paper 1. Rebecca Nickerson, Independent Scholar

Designing Women: Miss Shiseido, Tanaka Chiyo, and the Making of Imperial Style in Japan

 

Paper 2. Annika A. Culver, University of North Carolina at Pembroke

Shiseido’s ‘Empire of Beauty’: Marketing Japanese Modernity in Manchukuo, 1932-1945

 

Paper 3. Gennifer Weisenfeld, Duke University

Shiseido and Transwar Design: The Case of Yamana Ayao

 

Discussant: Sarah Frederick, Boston University

 

Organizer: Hiroyuki N. Good, hn...@pitt.edu, University of Pittsburgh

 

---

Hiroyuki N. Good,

Chair, Japanese Company Histories (Shashi) Interest Group

 

Japanese Studies Librarian
East Asian Library, University of Pittsburgh

207H Hillman Library
3960 Forbes Ave., Pittsburgh, PA 15260
Tel: 412-648-8187, Fax: 412-648-7683

Shashi: The Journal of Japanese Business and Company History

http://shashi.pitt.edu/ojs/index.php/shashi

Shashi Wiki: Database of Japanese Company Histories Books in North America:

http://library.osu.edu/wikis/shashidb/index.php/Main_Page

My Profile http://pitt.libguides.com/hiroyukigood

 

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