IDEO Know How Talk THURSDAY (9.10) at 5:00 pm - Jeff Goodby, Co-Chairman of the Advertising Agency Goodby, Silverstein & Partners.
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Bill Moggridge
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Sep 5, 2009, 6:36:01 PM9/5/09
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to IdeoKnowHowTalks, Tanin Blumberg, Jaclyn...@gmail.com, Christine O'Donnell
Know How Talks at IDEO
Thursday, 9/10/09 5:00 pm IDEO Cafe*
Free and open to the public
Jeff Goodby Jeff is Co-Chairman of the Advertising Agency Goodby, Silverstein & Partners. He is a thinker, writer, illustrator, printmaker and director. He has championed a warmth and offbeat sense of humor that has always been a part of the firm’s work. He grew up in Rhode Island and went to Harvard, where he wrote for The Harvard Lampoon. He has worked as a newspaper reporter in Boston, and has had his illustrations published in TIME, Mother Jones and Harvard Magazine. After leaving J. Walter Thompson in 1979, he joined Ogilvy & Mather, where he met Rich Silverstein. There, the two won just about every advertising prize imaginable.
Here's our PROGRAM for Thursday (see attached poster): 5:00 - A thought starter from Jenn Maer, a communications designer at IDEO, who has worked as an agency account planner as well as a copywriter, telling stories for design projects. 5:15 – Art Serving Capitalism - Jeff Goodby will describe the beliefs that drive the creative work at Goodby, Silverstein & Partners, illustrating his ideas with examples that support the concept that “Business combined with art is bigger business.” 5:50 – Discussion – Bill Moggridge will moderate a discussion.
Upcoming Know How Talks Tuesday, 9/22/09 Colin Beavan,No Impact Manat 5:00 pm (please note unusual day)
Thursday, 10/1/09 Steen Strand & Kirk Hawkins,Founders of Icon Aircraftat 5:00 pm
*The Know How Talks are usually held on Thursdays at 5:00,
in IDEO's Palo Alto cafe next to our lobby at 100 Forest.
Enter from the alley between Alma St and High St.
The talks are open to the public. No need to RSVP.