A System of Leadership
by Tamar Elkeles | Chief Learning Officer
Recently, I had the opportunity to interview Susan Burnett, senior vice
president of talent and organization development at Yahoo! I have known Susan
for more than a decade and have always admired her wisdom, professionalism and
perspective. She is an inspiration to many in the learning profession and has
made significant contributions to the field.
Elkeles: You've been able to effectively transition industries from
technology to retail to service businesses. What have you learned as you've
transitioned different industries and roles?
Burnett: What makes you successful in one place may not make you successful
in a new place. The key is to listen for business strategy, business goals and
culture. If you can understand these quickly, you can adapt what you know and
use best practices in the new environment.
Elkeles: Does your knowledge about learning need to change based on the
company or industry?
Burnett: No, what changes is the context you're operating in and how you
make the right translations. The one thing that makes you successful in the
transition is being an expert in learning, talent development and organizational
development. The way to get through cultural differences in organizations is by
having the expertise, a track record of multiple experiences and strong
knowledge of industry best practices. Your credibility will enable you to be
successful.
Elkeles: You always seem to have your pulse on trends in the learning
space. Where do you learn about trends?
Burnett: I seek people and organizations shaping the trends. I am involved
in various learning networks, boards and working groups. I pick the places and
networks where people who are shaping the industry tend to be. I read a lot, but
the practitioners in the space are the ones who help me think about pragmatic
approaches that can be applied in my organization. Really good practitioners
translate theories into practice and push the envelope in ways that are
practical, doable and interesting.
Elkeles: You've done a great job working with different senior executives
in your career. What advice do you have about how to successfully interact with
CEOs?
Burnett: My first piece of advice is to know what your CEO sees. Do they
see talent as an enabler of business? If so, they'll work with you. Is it
something that shows up on their scorecard? Is it part of their corporate goals
or something they care about? If it isn't, then I wouldn't work for them.
Every place I have worked, the CEO needed my help to solve a business
problem. Every CEO has a different business problem, and I am there to partner
and help them create talent solutions that will accelerate their goals and
agenda. Find out how you can be of service to the CEO or key business leaders.
That will enable successful interactions.
Elkeles: You have your hands in a lot of areas. What are you working on
right now that really excites you about your job?
Burnett: Leadership transformation. It always excites me to unlock the
potential of leaders at every level of the organization. I'm helping people find
their leadership voice and build their leadership brand. We need organizations
powered by leaders at every level. First-line supervisors are leaders, and it's
exciting to develop these people. We're now taking some of our leadership work
to people at the individual contributor level. They lead projects - they are
leaders. It's not about the organization chart.
Elkeles: What you're doing is really building a leadership culture; it's
bigger than learning.
Burnett: It is, we're creating a system of leadership - leadership
standards, goal alignment, portals, formal and informal development experiences,
new beliefs that transform actions and enable breakthrough results. What I love
is putting together whole systems of change. I am not delivering a big offering
of programs; I'm surrounding leaders with cultural transformation.
Elkeles: Your role is very complex. What is the one word you would use to
describe it?
Burnett: Catalyst. I catalyze things. I'm catalyzing change, catalyzing the
right conversations, catalyzing leadership. Catalyst is a compound you add to
something and it creates something else. My role is as a change catalyst. I
really like helping organizations get to where they want to go. I am there to
partner with business leaders who are trying to build a better future for the
business and their people.
[About the Author: Tamar Elkeles is chief learning officer and vice
president of learning and development at Qualcomm and the author of The Chief
Learning Officer: Driving Value Within a Changing Organization Through Learning
and Development.]
Regards,
Harvinder