I'll get something out later
today with thoughts about next steps ... congratulations all! We were
#2 in Criminal Justice and #10 overall.
-------- Original Message --------
To the Final Round
This is Ben Rattray,
founder of Change.org. I wanted to personally
congratulate you on making the final round of the "Ideas for Change in
America" competition. More than 250,000 votes
were cast for over 7,000 ideas from across the country, and each of
your ideas were judged to be among the top 3 in your respective
categories. This is a testament to the deep
interest in your idea and the potential power of the grassroots energy
that can be mobilized behind it.
I've outlined key
information about the final round of voting below. If
you have any questions that aren't answered here, please email me
directly. The Change.org team and I will be
available throughout the weekend to ensure we answer any of your
questions and address any last-minute needs before the beginning of the
final round of voting on Monday.
- Voting on the final round
begins at 8am ET on Monday, January 5th and ends at 5pm ET
on Thursday, January 15th.
- Voting totals for each
idea will restart at zero for the final round to ensure each idea is on
equal footing. However, we will send an email
to each person who voted for your idea in the first round encouraging
them to vote for your idea again and to forward the link to your idea
- We will be removing the
issue-based categories for the final round. The
10 ideas that receive the most votes, regardless of the issue each
addresses, will win and be named the "Top 10 Ideas for America."
To increase your chance
- You may edit the text of
your idea anytime before the beginning of voting on Monday, January 5th. We encourage you to make sure your idea states in
compelling language: (1) the problem you're addressing and why it's
important, and (2) your solution for what the government should do to
address the problem.
- We strongly encourage you
to consider adding a short video (30– 90 seconds) describing your idea
and its potential impact. This is not required,
but posting a video will help personalize your idea, and we will
highlight which ideas have video on the site. You
cannot directly upload videos to Change.org, but rather must first
upload them on another service such as YouTube and then embed them on
Change.org using an embed tag.
- We also encourage you to
recruit bloggers and nonprofits to indicate their support for your idea. These "sponsors" will be listed on the right column
alongside your idea and can be used to help raise awareness about your
idea and to provide additional credibility. (I
will send a separate email that provides more detail about this process
If your idea is among the
- Your idea will be
presented at an event we are co-hosting with The Case Foundation at the
National Press Club in Washington, DC the day after the conclusion of
the competition, on January 16th. Your idea
will be named one of the "Top 10 Ideas for America" and also be
profiled in a press release following the announcement.
- Following the
competition, we will work with you to select an official nonprofit
sponsor to help build a national advocacy campaign around your idea (if
you do not have a nonprofit sponsor already).
- To help build momentum
around the advocacy campaign for your idea, we will email the entire
list of Change.org's more than 200,000 members to encourage them to
sign up to join your campaign. We will also
regularly profile the progress of the campaign behind your idea on
Change.org to continually raise awareness and increase its chances of
successfully achieving the change it seeks.
congratulations again on qualifying for the final round.
I look forward to working with you all soon.
Founder and CEO, Change.org
709 Douglass Street
San Francisco, CA 94114