Quiznos taps Ogilvy as new ad firm
Chicago Ad Man
said Tuesday it has hired Ogilvy Chicago as its advertising and
marketing agency.
MAXUS Communications will serve as Ogilvy's partner for strategic
media planning.
"Ogilvy is a creative and strategic agency with a focused approach to
branding. We are excited to have Ogilvy Chicago as our partner and
expect the agency to help take our brand to the next level," said Tom
Ryan, Quiznos' chief concept and marketing officer, in a statement
"Quiznos is a cut above in the QSR industry with its chef-inspired,
innovative menu and style. We're going to leverage that brand equity
across all our strategic assignments," said Linda Garrison, managing
director, Ogilvy Chicago, in a statement "Being part of a rapidly
expanding organization with an aggressive growth plan is very
exciting."
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