P mentioned these "Darwinian forces" that are devouring the rotting
corpse of theater; I think it is crucial to identify exactly what these
forces are. I'd replace the word "Darwinian" with "Market."
Once state funding for artists went away, market forces cut theater in
half As it was abundantly clear that market forces DID NOT SUPPORT the
vast majority of the work, the surviving theaters turned to non-profit
fundraising and charitable contributions to continue their
work....activities that boil down to little more than sophisticated
panhandling.
The surviving for-profit endeavors were consolidated by large-corporate
entities that were sophisticated enough to actually run the business
efficiently. I'm not-as-convinced as P that the for-profit endeavors
will die as easily. They follow strict formulaic models that tend to
show returns, and these family-friendly shows will always draw a
tourist crowd.
Fuck it. You can sit back, analyze, complain, and wait for something
to happen; or you can take an aggressive approach and try to shape the
future of this thing. This requires: 1) accurate analysis, 2)
sufficient capital investment, 3) precise planning, and 4) flawless
execution in order to succeed.
It's time to make it happen.
i think the Op has a good point - these huge, commercial, for-profit
endeavors that seem to signal the ultimate demise of Broadway are
actually for the most part financial successes. take Tarzan - it's a
pure spectacle show with no-name actors, an inflatable set, music by an
aging pop icon, and it sold out its entire Broadway run before it even
started previews. there is certainly a decline happening on Broadway,
but i'm not sure it's one that will eradicate the whole structure from
the NYC performing arts scene. it's just making Broadway less vital to
NYC's arts community.
also, curiously and not entirely on the subject, i was at the Center
for Architecture today - which is essentially one gallery room
dedicated to architecture exhibits. the current exhibit focuses on NYC
arts buildings, and it includes a floor-to-ceiling map of the Boroughs
and the locations of notable arts structures. the only theater that
made the map was Manhattan Theatre Club - their smaller, Off-Broadway
house and not their Broadway theater.
and just to speak of my experience at a not-for-profit Off-Broadway
theater - it's a fickle, fickle world. and i feel vaguely like a
prostitute on a weekly basis as we plan event after party after special
backstage tour for our funders, patrons, and grant-givers. but there
is that need to keep entertaining in order to keep income flowing. i'm
not sure how to get around that. there is also the need to be
innovative and flexible with our programming, but that seems to take a
backseat to the entertaining - aka the capital investment.
so what am i doing? i'm complaining. let's take it to the streets.