Harvard Ed Portal Workshop: Product and Service Pricing for Small Businesses

[bmor...@gmail.com]

Harvard Ed Portal Workshop: Product and Service Pricing for Small Businesses

 

Thursday, June 9, 2022, 5:00pm to 7:00pm

Online (Zoom)

 

Pricing your products or services is a primary business decision owners must make. Pricing impacts your cashflow, your profit margins, purchasing, and—most importantly—customer attraction and loyalty. It can determine the success or failure of your business. So how do you find that sweet spot in balancing your company's profitability, competitiveness, and consumer attraction?

 

This free workshop will help take the guessing out of pricing. You will be able to:

• Understand how price impacts perception
• Set an optimal price for your products/services
• Identify which pricing strategies and tactics work best for your business
• Determine what discounts and allowances to offer

 

Attendees will participate in case analysis and activities to practice applying these concepts. We will learn from each other through rich discussion.

 

For more information, or to register, please visit:

 

https://edportal.harvard.edu/event/product-and-service-pricing-small-businesses?delta=0