High-Profit Selling ✥ Mark Hunter ❃ PDF ePUB Audiobook

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LNwBZbjo77Xoo - Mark Hunter : High-Profit Selling Win the Sale Without Compromising on Price. Download and read book in PDF, ePUB, mobi, kindle, audiobook and others supported format on any devices.

Book Title : High-Profit Selling
Author : Mark Hunter
Publisher : HarperChristian + ORM
Released : 2012-02-14
Pages : 289

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Book Synopsis :

This book teaches salespeople to rethink their approach to sales goals--so they not only sell a greater quantity but sell with the bottom line in mind.

In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to short-term strategies like cutting prices, offering discounts, or making other concessions. By explaining how short-term strategies are destructive to the long-term sustainability of a business, High-Profit Selling helps salespeople instead focus their energy on “profit sales” that successfully execute product price increases while maintaining and strengthening current customer relationships.

In this invaluable resource, you’ll learn:

• how to avoid negotiating, actively listen to customers,
• match the benefits of products or services with customers’ needs and pains,
• confidently communicate value,
• and ensure prospects are serious and not shopping for price.

Too many salespeople believe that a sale at any price is better than no sale at all. High-Profit Selling teaches them to do away with this logic and instead make sales that satisfy and add value to both the client and company.