[52 Weeks - Interviewing Australian Entrepreneurs] Book review - How the Pape...

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Clayton Ford

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Nov 5, 2006, 2:26:38 AM11/5/06
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How the Paper Fish Learned to Swim – Jonathon A. Flaum, AMACOM 2007

Jonathon A. Flaum’s How the Paper Fish Learned to Swim opens with a Japanese fable of Daishinji, a talented origamist who creates her masterpiece, a beautiful paper tuna. The fish soon comes to life and eventually convinces Daishinji to release him into the ocean.

With this heart warming analogy, Flaum presents a framework for encouraging creativity and fostering innovation in the workplace. Central to Flaum’s framework is the concept that ideas outgrow their creator and take on lives of their own. Consequently, collaboration and collaborative techniques are featured heavily in the model presented.

Flaum presents his ideas and this powerful concept in an easy to read format that takes little more than a quiet afternoon to absorb. However, reading How the Paper Fish Learned to Swim will be the easy part. As always, implementing the concepts and the outcomes that can result from it will be the real challenge.

Highly Recommended.

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Posted By Clayton Ford to 52 Weeks - Interviewing Australian Entrepreneurs at 11/05/2006 05:00:00 PM
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