Research Blog Post: Card Sorts, A/B Tests and Usability, Oh My!

[allawre...@gmail.com]

Hi all,

I really enjoyed the meetup last week!

As discussed, I've published my first blog post on some of the research I've been doing with Athlinks, a Life Time Fitness company.

People were curious to read it, so here it is!

I welcome any questions or thoughts.

Cheers,

Alison

[Jeff R]

This is such a great post Alison! I've been wanting to do a similar blog post to give customers insight into how we work. 

A question for you: what did you use to test your menu structure task time?

Thanks,

Jeff

[Alison Lawrence]

Hi Jeff!

Thanks for the feedback.

We've been using Optimal Workshop for our menu testing and card sorts.

I also find it handy for documenting and tagging our qualitative feedback.

They have an a la cart option as well as packages - super handy.

Enjoy your Saturday!

Alison

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[Mike Caskey]

+1 for optimal workshop

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