Yet I see it as selling headlines. “Oh, look, Joe Biden mixed up two words; film at eleven.” Same with the press. Look at all the articles posted, just get you looking (and seeing ads).
When Elizabeth Warren Agreed With Betsy DeVos
Is Joe Biden too old?
Will Bernie Sanders change directions?
It’s now Biden, Warren, Sanders – and everyone else
Biden campaign says Iowa is not a must-win state
And on and on. The press is the reason for computer ballots.
“Watch us on elections night”
“We’re the first to correctly guess….”
“Our team declares winners better than them other assholes…”
It’s all about advertising. And like you said, “They are the beneficiaries.”