CW unveils new branding

[Bob Jersey]

The "The" will be partly dropped by controlling owner Nexstar, and the logo will look thicker and change to a hot color... https://variety.com/2024/tv/news/the-cw-new-branding-logo-look-critics-choice-awards-1235870260/ (link)

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[Kevin M.]

They are literally giving their programming the hook 

Kevin M. (RPCV)

On Fri, Jan 12, 2024 at 2:45 PM 'Bob Jersey' via TVorNotTV <tvor...@googlegroups.com> wrote:

The "The" will be partly dropped by controlling owner Nexstar, and the logo will look thicker and change to a hot color... https://variety.com/2024/tv/news/the-cw-new-branding-logo-look-critics-choice-awards-1235870260/ (link)

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[Mark Jeffries]

And the CDub has added "The Conners" reruns to the lineup, but running it once a week.  There have to be people at ABC who just want to wring Tom Werner's neck for this deal, because it makes it look like the show moved first-run to CW when it didn't.

Mark Jeffries
spotl...@gmail.com

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[M-D November]

With the end of the Arrowverse, I think the only thing left that I watch regularly on The CW is "Whose Line...?", but even that'll be going away soon.  And come to think of it, I'm not even sure where the CW affiliation went in Philly - I know that with the split from CBS, WPSG/57 is back to being branded as "Philly 57"...did it go to PHL17?

[Jim Ellwanger]

Correct, WPHL is owned by Nexstar, so it was natural that the affiliation would move over there.

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[Diner]

My DVR was set to record new episodes of "Whose Line," but when the current run of episodes started in November, I noticed it wasn't working anymore. I soon discovered that was because CW had changed its affiliation from WPSG to WPHL, and my DVR was set to record only from the old station.