IFFF is now FFI

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Carl Z.

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Apr 13, 2017, 8:28:58 PM4/13/17

to tidal-potoma...@googlegroups.com

Dalton,

Any idea on what's up with the rebranding?

The new website is a bit spiffier.

Carl

Carl Zmola

Dalton Terrell

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Apr 13, 2017, 8:51:22 PM4/13/17

to Tidal Potomac Fly Rodders

I've been meaning to put up a post about this. But candidly, I think they were (or are) struggling and have hit the reboot button. The demographics are not in their favor and they need younger members to survive.

They have a blog post up explaining the change here: http://www.flyfishersinternational.org/Resources/Publications/Blog/tabid/761/post/ifff-changes-name/Default.aspx

They also have some other new changes coming in the future, with planned changes to the Fly Fisher publication and other new content.

We wish them the best in the transformation and plan to continue our involvement.