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Title: Business Systems Analyst - Marketo
Location: San Francisco, CA
Detail:
Job Description
Collaborate with SMEs, senior leaders and business users/stakeholders to understand marketing goals and ensure that project outcomes effectively meet strategic and tactical needs.
Analyze the current state and effectiveness across the marketing processes and implement solutions to automate and improve efficiency through introducing newer and enhancing existing marketing technology solutions
Be responsible for understanding the entire lead lifecycle from Marketing through Sales. (i.e. Acquisition, top of funnel, middle of funnel, bottom of funnel, lead passing to Sales, lead conversion, opportunity stages.) to recommend solutions as our processes and business scale
Manage development aspects of the marketing stack. Be the 'go to' person for implementation, day-to-day operation of various marketing technology platforms
Write detailed test scripts and manage successful User Acceptance Testing.
Collaborate with Marketing, BI and data science teams to build a cohesive and unified view of marketing data.
Partner with developers and program managers to establish timelines and ensure delivery of projects and requests
Identify time-consuming internal processes and assist in building reliable and scalable solutions to automate them
Manage fast-changing priorities in a dynamic environment to deliver the most impactful solutions to business stakeholders
Knowledge on Marketo is must.
Apply with Resume at : Jobboard
Thanks and Regards,
Nikhil Chakravarthy Jaddidi
Aqua Information Systems Inc. 300 N Pottstown Pike, Suite # 130 Exton, PA 19341 Contact No:
484-485-7554 Fax:
215-600-1617 Email:
njad...@aquainsys.com GTalk:
njad...@aquainsys.com