I hope the industry wonks are noting the inattention (other than the scoffing) they are being treated to in this BSNY entry. The bike industry needs a "next big thing" less dependent on a daisy chain of logistics, parts compatible with nothing but their own ilk, frames considered switch and pitch when the thought of upgrading the component group begins and their strong marketing of this consumptive behavior in an activity that is ordinarily not.
Bottom line is that the industry doesn't support riders, who buy and use their stuff, they support their sources of capital with returns equal to or greater than promised. Choose for your own needs, buy small, keep things long, and ride for your own reasons.
Andy Cheatham
Pittsburgh