25% RRP discount on forthcoming book on the history of sake

[er...@ku.edu]

Dear Colleagues,

Waterstone Books is offering a 25% RRP discount on my forthcoming book Kanpai: The History of Sake, until July 31st.

• Customers will need to enter “SUMMER25” at the checkout to redeem the offer to receive 25% off RRP
• The offer will be exclusively available on the Waterstones website and the Waterstones app
• http://waterstones.com/campaign/july-pre-order-offer

Kanpai is the first history of sake in English, exploring its evolution from homebrew to flavoured varieties, its cultural significance and global rise, including its growing popularity and production in North America and Europe. The book also shows how sake has shaped Japanese food, society and traditions.

Sake, Japan’s iconic rice-based alcoholic drink, has been central to Japanese culture for over 1,300 years. Traditionally made with rice, water and kōji mould, it was consumed in early brewpubs and was vital to samurai rituals and festivals. Sake’s story includes homebrewers like clan matriarchs, ancient princes and modern political activists who defied laws to keep homebrewing alive. Temples refined sake-making techniques, laying the foundation for a thriving industry that became a major economic force for shoguns and the modern state.

All the best,

Eric

Eric C. Rath
Professor
History Department
University of Kansas

New publication: Kanpai: The History of Sake (Reaktion Books: October 2025).

[Jos Vos]

Dear Eric Rath,

Congratulations on the publication of what must be a fascinating volume!

It's not quite the first history of sake in English, though. For many years, I’ve been a happy reader of Hiroshi Kondō’s Saké: A Drinker’s Guide, which was published by Kodansha in 1984. When looked at today, its lavish colour photographs look wonderfully natsukashii.

No doubt there are other books.

With kind regards,

Jos

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