Hiring Lead Digital Strategist

[Fireside Campaigns]

Fireside Campaigns, a startup progressive communications and digital firm, is seeking a smart, motivated Lead Digital Strategist wanting to get in on the ground floor of something special at our office in Washington, D.C or with one of our partners in Philadelphia. The Lead Digital Strategist will manage digital strategy and output for several clients in addition to supervising and mentoring our growing team of digital strategists. 

They will develop overarching digital strategy, calendars, email plans, and advertising plans for Democratic campaigns and/or progressive advocacy groups. Working collaboratively with the ads team, they will help create and manage digital advertising campaigns for both email acquisition and voter contact. They will help pull, analyze, and share clients’ advertising, social and email metrics. The Lead Digital Strategist must be a strong writer with incredibly close attention to detail and an excellent supervisor. 

The firm already has a book of exciting established candidates and non-profit clients who are working to reform and safeguard America’s democracy while challenging the Trump administration and its collaborators across all issue areas and on every communications platform.

The position will require an individual who understands that we’ve entered a new era of political communications in this country, and the tactics that we’ve employed for a generation to influence voters and compel them to action simply aren’t working anymore. The ideal candidate will understand that progressive messaging needs to be put directly into the hands of the people who need to hear it in order for them to successfully take action. The Lead Digital Strategist will understand that this messaging needs to be written in a way so that target audiences will emotionally connect with it and feel compelled to share those messages with others.

Responsibilities

• Own digital strategy, calendars, email and advertising for several clients
• Serve as the main contact for those clients 
• Ensure high-quality work is delivered on-time, on-budget and goals are hit
• Create and write email, text and social media content
• Collaborate with other team members to develop integrated online advertising and acquisition campaigns
• Proactively look for creative applications of new digital tools, techniques, and channels for communicating with voters
• Schedule and deploy emails in a variety of CRM platforms
• Track and report weekly performance data on email, text, social and advertising programs and recommend strategy adjustments as needed
• Train and supervise senior and junior digital strategists, checking their work, fostering their growth and setting them up for success
• Other duties as needed

Required skills and experience

• 5+ years experience writing, managing, and executing email, text and social programs for political campaigns and/or progressive nonprofit organizations
• Experienced, thoughtful supervisor
• Strong writing and copy editing skills
• EoQ is a thing you love/hate
• Ability to deliver on tight deadlines in a fast-paced environment
• Thrive working with a team
• Excellent communicator comfortable working with a distributed team in different time zones using the tools of a modern office like Google Docs and Slack
• Experience driving social media campaigns on Facebook, Twitter, Instagram, and other channels
• Multiple years of experience working with CRM and CMS systems, especially Action Network, BSD Tools, NGP/EveryAction, Action Kit and WordPress
• HTML/CSS
• Ability to manage many different projects on time from assignment to delivery
• Commitment to progressive causes and issues
• Digital advertising experience

Pluses, but not required

• Worked previously at a digital consulting firm
• Business development experience
• Meticulous proofreader who enjoys fierce debates over the Oxford comma
• Graphic design skills
• Analytics chops
• Experience working with both electoral campaigns and issue organizations
• Ability to code email and landing page wrappers

Please apply to the position here: https://harta-communications.breezy.hr/p/fdbaa2e95af2-lead-digital-strategist. This position is salaried at $75,000 and comes with a package of comprehensive benefits.

Fireside Campaigns believes that a diverse, inclusive staff is a fundamental strength. We’re committed to hiring people of all races, ethnicities, religions, ages, sexes, genders, sexual orientations, and gender identities. People of color, women, LGBTQ individuals, and members of other minority or marginalized groups are strongly encouraged to apply.