Ads Strategist/Senior Strategist (DC, Oakland, or remote)

[Nicole Cairns]

Ads Strategist/Senior Strategist

Foglamp (DC, Oakland, or remote)

Apply here: https://foglamp.breezy.hr/p/648fd8d6aa46-strategist-advertising

About the job:
Foglamp is hiring an advertising Strategist or Senior Strategist to support our growing digital advertising team.

The Strategist will have 2 to 4 years relative experience and the position will earn $62,000 annually. The Senior Strategist will have more than 4 years experience and will earn $68,000 annually.

We have offices in Washington, DC, and Oakland, CA, but we will consider remote applicants. We also have a generous benefits package, including 100% employer-covered healthcare.

Responsibilities:

• Ad campaign management: Plan, build, and optimize digital advertising campaigns for lead generation, cultivation, and brand awareness campaigns from end to end. Create budgets, handle I/Os from vendors, implement and test campaigns, and optimize for performance.
• Campaign strategy: Work closely with client and client teams to design effective lead generation, brand awareness strategies, and creative approaches, as well as continually improve advertising impact for our clients.
• Client communications: Provide regular reporting to clients and communicate results effectively and honestly. Serve as a member of the client team and attend weekly strategy calls.
• Teamwork: Collaborate and brainstorm with teammates to develop new, creative ideas, solve challenges, and provide outstanding service and results to our clients
• Production: Manage the advertising production workflow process, ensuring ads go up error-free. Move advertising products through quality assurance process.
• Stay abreast of digital advertising trends and changes to platforms, products, and targeting.
• Other projects as assigned.

Qualifications:

• For Strategists: 2 to 4 years experience with building and executing advertising campaigns particularly with Facebook; Twitter; and DSPs such as Google Marketing Platform, The Trade Desk, Centro, or similar.
• For Senior Strategists: More than 4 years experience with building and executing advertising campaigns particularly with Facebook; Twitter; and DSPs such as Google, The Trade Desk, Centro, or other advertising platforms
• Alignment with our firm’s mission. We work with progressive nonprofits and Democratic campaigns to deliver high-quality, voice-driven digital strategy.
• The ability to balance multiple projects with varying deadlines.
• Interest and ability to learn quickly and work in a collaborative environment.
• Strong attention to detail and commitment to hitting deadlines.

Experience with any or all of the following is preferred, but not required:

• Agency experience
• Experience with the Basis advertising platform
• CRMs such as Action Network, ActionKit, Blue State Digital, EveryAction
• Other platforms such as ActBlue, Mobile Commons, or website CMSs

HOW TO APPLY: Please apply through the hiring platform. In lieu of a cover letter, please answer the two brief questions listed after submitting your resume.