Good afternoon,
The Democratic Governors Association has the following four
open positions within our Digital Department we wanted to share with your
organization and network of interested applicants. Descriptions and links to
apply are attached, and please let me know if you have any questions. Thank
you!
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#1
Digital Ads Strategist:
The Democratic Governors Association (DGA), the campaign
committee responsible for electing and supporting Democratic Governors, is
seeking to fill the Digital Ads Strategist position within the Digital
Department for the 2021-2022 election cycles. This individual will report to
the Digital Director and work with agency partners to continue the development
of the DGA’s record-breaking and rapidly growing digital fundraising operation.
This will include optimizing ad content, exploring new channels and strategies
for list growth, analyzing the performance of ad content and list acquisition
over time, and actively monitoring the latest trends and opportunities that
could advance the DGA’s overall fundraising program.
Candidates who are comfortable handling the following
responsibilities are encouraged to apply.
Responsibilities
- Working with the
Digital Director, Digital Fundraising Director, and agency partners to
develop and execute a comprehensive digital advertising strategy to
sustain the continued growth of the DGA’s digital fundraising program;
- Working with a team of
in-house and agency creatives to create high performing digital ad
content across a wide variety of ad platforms, including Facebook,
Youtube, display, etc;
- Monitoring and
evaluating the performance of the DGA’s ads and acquisition strategies in
order to identify both short- and long-term opportunities for
optimization;
- Identify opportunities
to test new ad tracks and channels, and work with the Creative Team to
design ad creative focused on acquiring new supporters of and donors to
the DGA’s mission;
- Working with agency
partners to identify and execute larger acquisitions;
- Loading content,
creative assets, and targeting into major online ad platforms;
- Work with agency
partners to provide regular reports on ad program performance;
- Support other special
projects, assignments, and tasks in collaboration with DGA leadership and
other DGA departments.
Qualifications
- Experience working on
successful, large-scale, online fundraising operations for Democratic
political campaigns, political committees, and/or like-minded
organizations;
- Experience with and
deep understanding of a variety of ad platforms, channels, and tools,
especially in the context of acquisition-focused campaigns;
- Have a strong awareness
of digital advertising trends and acquisition opportunities;
- Have the ability to
recognize a meaningful news story and then leverage it to quickly execute
effective and compelling ad campaigns and content;
- Strong organizational
skills, attention to consistency/detail, and written and verbal
communications skills;
- Proven familiarity with
political and digital best practices;
- Proven ability to
manage and drive engagement for social media accounts such as Facebook,
Twitter, Instagram, and others;
- Experience writing for
direct response, including email, ad writing, and social media platforms;
- Experience creating and
reviewing timely and inspiring digital content such as websites, images,
video, etc.;
- Familiarity with
tracking performance and analytics for optimizing and reporting.
Attributes
- Familiarly with
political and digital best practices and a demonstrated interest and
commitment to master emerging technologies;
- Ability to work
collaboratively under tight deadlines;
- Must be comfortable
with long, irregular hours during peak seasons, including evenings and
weekends;
- Extremely
well-organized and detail oriented while moving in a fast-paced
environment;
- Passion and commitment
to advancing the principles and goals of the nation’s Democratic
Governors.
Diversity Practices
The DGA recognizes that its continued success requires a
staff of hardworking, intelligent people from diverse backgrounds. The DGA is
committed to ensuring equal opportunity employment regardless of race, color,
religion, national origin, sex, sexual orientation, marital status, age,
disability, or veteran status.
The DGA strongly encourages individuals with a diverse
background to apply to this position and to share why your demonstrated
commitment to diversity and experience working in diverse communities makes you
a strong applicant.
Closing
The DGA offices are based in downtown Washington, DC but we
are currently in a remote work protocol due to the COVID-19 pandemic. The DGA
will work with potential candidates to schedule remote interviews and process
on-boarding procedures remotely, as necessary.
This position comes with full health care benefits and
compensation is 60-75k or Commensurate with the position and experience.
Link to apply: APPLY
HERE
---
#2:
Digital Campaign Services Director:
The Democratic Governors Association (DGA), the campaign
committee responsible for electing and supporting Democratic Governors, is
seeking to fill the Digital Campaign Services Director position within the
Political Department for the 2021-2022 election cycle. This position will
report jointly to the Political Director and the Digital Director and will work
collaboratively with the Senior Campaign Advisors and Candidate Services Desks
to help gubernatorial campaigns improve their own digital programs comprehensively
– including but not limited to advising on email fundraising, email
acquisition, SMS, social media and other content creation, digital persuasion,
and digital staffing.
Candidates who are comfortable handling the following
responsibilities are encouraged to apply.
Responsibilities
- Work with Campaign
Managers and teams surrounding campaigns launches to have complete
digital infrastructure in place; help with initial digital planning,
hiring of digital campaign leadership, and evaluating agency partners;
- Work with campaign
teams to identify digital staffing needs and evaluate unique variables in
each race to determine the best digital staffing structure, and source
strong resumes to help campaigns hire the most talented digital staffers;
- Serve as a resource for
campaigns using digital expertise and knowledge of best practices to
maximize their digital goals, analyze strengths vs. opportunities, and
refine their decision making;
- Help Digital Directors
structure their programs — hiring staff and building capacity,
identifying appropriate tools, diagnosing problems, helping solve
operational and personnel issues;
- Work with Digital
Directors to create, implement, and refine overall digital plans —
including online fundraising, content, digital advertising, and
organizing;
- Identify and share best
practices and common pitfalls across different campaigns;
- Work with the DGA’s
communications, research, and content teams to evaluate when digital
assets and tools are best used to deliver messaging; help project manage
content for campaigns from ideation to execution;
- Interface with Campaign
Managers as they manage their Digital Directors and work to raise as much
money online as possible, helping managers ask the right questions, and
ensuring Digital Directors and agency partners are sharing the right
information, challenges, and opportunities with their managers;
- Collaborate with
Digital Directors and/or agency partners on appropriate goals and
projections, making sure digital cashflow projections are accurate;
ensure Campaign Managers and Senior Campaign Advisors are up to date,
aware of any issues, and are briefed on potential solutions;
- Create high-quality
work product for campaigns including content and email as those needs
arise;
- Assist the DGA’s
internal digital team with campaign-focused and overall fundraising
projects as needed.
Qualifications
- Experience as a Digital
Director on statewide campaign;
- Experience working with
candidates and elected officials at a high level;
- Understanding of how
gubernatorial races differ from federal races, and the challenges and
opportunities this presents;
- Expertise creating,
developing, and reviewing digital fundraising plans and projections;
- History of running
large-scale, successful campaign digital programs with a focus on online
fundraising and including experience with digital organizing, content
management, and digital advertising for both acquisition and persuasion.
Attributes
- Ability to communicate
effectively with campaign managers and candidates on digital needs,
advocate effectively for the importance of digital priorities, and
illustrate the benefits of digital requests for campaigns’ success;
- Confidence to think
creatively about complex campaign problems and willingness to find unique
solutions that fit each campaign's specific needs;
- Willingness to travel
to fulfill primary responsibilities when normal business travel resumes;
- Ability to work well
with a diverse staff with unique areas of expertise who are a part of
other departments;
- Extremely
well-organized and detail oriented while moving in a fast-paced
environment;
- Ability to learn
quickly and apply lessons to work product in real time;
- Must be comfortable
with long, irregular hours during peak seasons, including evenings and
weekends;
- Interest in mentoring
campaign digital staff and helping grow their professional development;
- Passion and commitment
to advancing the principles and goals of the nation’s Democratic
Governors.
Diversity Practices
The DGA recognizes that its continued success requires a
staff of hardworking, intelligent people from diverse backgrounds. The DGA is
committed to ensuring equal opportunity employment regardless of race, color,
religion, national origin, sex, sexual orientation, marital status, age,
disability, or veteran status.
The DGA strongly encourages individuals with a diverse
background to apply to this position and to share why your demonstrated
commitment to diversity and experience working in diverse communities makes you
a strong applicant.
Closing
The DGA offices are based in downtown Washington, DC but we
are currently in a remote work protocol due to the COVID-19 pandemic. The DGA
will work with potential candidates to schedule remote interviews and process
on-boarding procedures remotely, as necessary.
This position comes with full health care benefits and
compensation is 80k-100k or commensurate with the position and experience.
Link to apply: APPLY
HERE
---
#3
Digital Content Director:
The Democratic Governors Association (DGA), the campaign
committee responsible for electing and supporting Democratic Governors, is
seeking to fill the Digital Content Director position within the Digital
Department for the 2021-2022 election cycle. The position will report to the
Digital Director.
The Digital Content Director will be responsible for
creating and executing content strategy — in particular, but not limited to
social platforms and website content — for the DGA’s core brand properties,
support for Democratic Gubernatorial campaigns, coordinated efforts with
campaigns. This will include managing a team of creative producers and
collaboration with other members of the DGA Digital Department, the wider DGA
team, as well as partner campaigns and organizations.
Candidates who are comfortable handling the following
responsibilities are encouraged to apply.
Responsibilities
- Working with the
Digital Director and other senior team members to develop and execute a
comprehensive content strategy to build on the DGA’s brand, expand its
reach, and raise the organization’s profile;
- Leading a team of
in-house creatives and working with digital writers and communications
staff to produce compelling written, visual, and video content to support
the DGA and campaigns and hold Republican Governors and candidates
accountable;
- Managing the DGA’s
social media properties, including exploring and creating new
opportunities for valuable engagement that drives immediate and long-term
action;
- Manage content for the
DGA’s existing web properties and content production for future DGA web
projects, including copy and on-site creative, in addition to SEO and
social meta properties;
- Providing guidance and
advice to incumbent Democratic Governors and Democratic Gubernatorial campaigns
on creative digital programming;
- Work heavily with the
DGA’s Communication department to strategize how best to use digital
assets to further the DGA and reinforce campaign messages in
gubernatorial races;
- Support other special
projects, assignments, and tasks in collaboration with DGA leadership and
other DGA departments.
Qualifications
- Experience working on
successful, large-scale, online fundraising operations for Democratic
political campaigns, political committees, and/or like-minded organizations;
- Experience working with
or managing a team of creative producers to produce engaging graphics and
video, often for rapid response timelines, which includes drafting
storyboards and/or scripts (direct experience with Adobe suite products
is a plus, but not a requirement);
- Proven ability to work
collaboratively under tight deadlines and successfully project manage
creative work from start to finish on schedule;
- Proven ability to
manage and drive engagement for social media accounts such as Facebook,
Twitter, Instagram, and others;
- Experience writing for
direct response, including email, ad writing, and social media platforms;
- Familiarity with
tracking performance and analytics for optimizing and reporting;
- Experience creating and
reviewing timely and inspiring digital content such as websites, images,
video, etc.
Attributes
- The ability to
recognize a meaningful news story and communicate it visually in a way
that fits within the DGA’s greater political landscape and narrative
strategy;
- Familiarity with political
and digital best practices and an interest and commitment to master
emerging technologies;
- Extremely
well-organized and detail oriented while moving in a fast-paced
environment;
- Must be comfortable
with long, irregular hours during peak seasons, including evenings and
weekends;
- Passion and commitment
to advancing the principles and goals of the nation’s Democratic
Governors.
Diversity Practices
The DGA recognizes that its continued success requires a
staff of hardworking, intelligent people from diverse backgrounds. The DGA is
committed to ensuring equal opportunity employment regardless of race, color,
religion, national origin, sex, sexual orientation, marital status, age,
disability, or veteran status.
The DGA strongly encourages individuals with a diverse
background to apply to this position and to share why your demonstrated
commitment to diversity and experience working in diverse communities makes you
a strong applicant.
Closing
The DGA offices are based in downtown Washington, DC but we
are currently in a remote work protocol due to the COVID-19 pandemic. The DGA
will work with potential candidates to schedule remote interviews and process
on-boarding procedures remotely, as necessary.
This position comes with full health care benefits and
compensation is 80-100k and commensurate with the position and experience.
Link to apply: APPLY
HERE
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#4
Digital Strategist or Senior Digital Strategist:
The Democratic Governors Association (DGA), the campaign
committee responsible for electing and supporting Democratic Governors, is
seeking to fill the Digital Strategist or Senior Digital Strategist role within
the Digital Department for the 2021-2022 election cycle. The position will
report to the Digital Fundraising Director. The Digital Department is
responsible for the DGA grassroots fundraising program, creating all digital
content in support of Democratic Governors and Democratic Gubernatorial
campaigns, and coordinates with campaigns to enhance their digital
communications while also providing support to other departments within DGA.
Candidates who are comfortable handling the following
responsibilities and have the appropriate skillsets at the mid-level are
encouraged to apply.
Responsibilities
- Execution of the DGA
grassroots fundraising program by means of email, social media, online
advertising, direct mail, telemarketing, SMS and other channels;
- Write compelling copy
for fundraising and engagement emails, online advertising, social media,
and direct mail;
- Produce, checklist, and
send email copy in our CRM, ensuring it is accurate and segmented
correctly;
- Brainstorm innovative
testing ideas and help build our testing plan to optimize our email
program;
- Monitor all digital
communications of Democratic governors, candidates, and their Republican
opponents;
- Support other special
projects, assignments, and tasks in collaboration with DGA leadership and
other DGA departments.
Qualifications
- Experience working as a
part of successful, large-scale, online fundraising operations for
Democratic political campaigns, political committees, and/or like-minded
organizations;
- Senior Digital
Strategist candidates should have program management experience related
to the below areas, and 2+ cycles of work experience;
- Experience writing
email copy for a high-volume program, including rapid response; for
Senior Digital Strategist, experience managing an email calendar and
designing messaging strategy;
- Experience writing for
a large-scale broadcast and/or P2P SMS program is a plus;
- Experience producing
emails, including segmenting and testing, in a CRM such as BSD or NGP;
Attributes
- The ability to
recognize a meaningful news story and communicate it in a way that fits
within the DGA’s greater political landscape and narrative strategy;
- Familiarity with
political and digital best practices and an interest and commitment to
master emerging technologies;
- Ability to work
collaboratively under tight deadlines;
- Must be comfortable
with long, irregular hours during peak seasons, including evenings and
weekends;
- Extremely
well-organized and detail oriented while moving in a fast-paced
environment;
- Passion and commitment
to advancing the principles and goals of the nation’s Democratic
Governors.
Diversity Practices
The DGA recognizes that its continued success requires a
staff of hardworking, intelligent people from diverse backgrounds. The DGA is
committed to ensuring equal opportunity employment regardless of race, color,
religion, national origin, sex, sexual orientation, marital status, age,
disability, or veteran status.
The DGA strongly encourages individuals with a diverse
background to apply to this position and to share why your demonstrated
commitment to diversity and experience working in diverse communities makes you
a strong applicant.
Closing
The DGA offices are based in downtown Washington, DC but we
are currently in a remote work protocol due to the COVID-19 pandemic. The DGA
will work with potential candidates to schedule remote interviews and process
on-boarding procedures remotely, as necessary.
This position comes with full health care benefits and
compensation: Digital Strategist(s): 55k-70k or
commensurate with the position and experience. / * Senior Digital Strategist: 70-85k or commensurate with the position and experience.
Link to apply: APPLE
HERE
Best,
Ryan
Administrative Assistant
Democratic Governors Association
(202) 772-5600