Job Title: Senior Campaign Communications Specialist Grade: PS-3
Washington, DC
Summary:
The
Senior Campaign Communications Specialist is responsible for the
development and implementation of communications plans for various
campaigns including organizing, political action, bargaining, and other
activities. May help lead local union communications staff and
specialists in developing and coordinating public relations, media
relations and general communications support for campaigns and other
union projects.
PRIMARY RESPONSIBILITIES:
(Any one position may not include all of the specific duties and
responsibilities listed. Examples provide a general summary of the work
required and should not be treated as a total and complete list of
expected duties to be performed by employees in the classification.)
- Provides
high-level strategy recommendations and assists in the development of
strategies to improve the public image and visibility of SEIU and
various locals.
- Develops, plans and directs communications
strategies and calendars for various campaigns within the International
and various locals.
- Writes op-eds, background pieces, fact
sheets, press kit materials, leaflets and other collateral materials as
needed for various campaigns.
- Assists various locals in the development and coordination of communications strategies for campaign projects.
- Writes talking points, statements, letters to the editor, copy for flyers, speeches and other written materials as needed.
- Develops
and coordinates a network of local union communications representatives
as needed for various campaigns. This coordination may include media
training and other support.
- Provides support for International officers or local officers attending campaign or other events.
- Monitors media coverage of various campaigns, maintains clipping files, makes recommendations on ways to improve media coverage.
- Provides
background briefings for International and Local Union Officers, field
staff and union members; coordinates event logistics and interviews
(i.e. videography, still photography, advisories, news releases,
stage-setting collateral, etc.)
- Develops and implements
pro-active earned media outreach, as well as the targeting and placement
of paid advertisements to support various campaigns and political
action.
- Performs other duties as required to support the department and its mission.
Contacts:
Include SEIU staff and other experts on campaign communications issues.
Direction and Decision Making:
This position reports to an Assistant Director of Campaign Communications and the incumbent works independently.
Qualifications and Requirements:
- Bachelor
of Arts degree in Communications, English or another related field and
four (4) years of work experience in media relations, public affairs, or
campaign communications including all aspects of literature production
process. OR, a graduate degree with course work in communications or
related field and two (2) years’ experience in media relations, public
affairs, or campaign communications including all aspects of literature
production process.
- Thorough knowledge of labor movement or other advocacy organizations.
- Thorough knowledge of electronic and print media systems; knowledge of advertising techniques preferred.
- Knowledge of organizing and political campaign strategies preferred.
- Ability
to performing pro-active media outreach, maintaining good working
relationships with journalists, and generating positive media coverage.
- Ability to communicate effectively, both orally and in writing.
- Ability to take initiative and work independently.
- Ability to work with elected leaders and staff in complex and sometimes political situations.
- Ability to act and organize time with extreme independence.
- Ability to handle multiple "priority" projects simultaneously and meet established deadlines.
- Skilled in the use of personal computers including the Internet and MSOffice..
- Skilled in performing pro-active media outreach.
- Skilled in developing “Media Pitch” to various outside journalistic outlets.
Physical Requirements:
Work is generally performed in an office setting. Long and extended hours and travel may be required.
Probationary Period: 36 weeks.
Writing test and writing samples required.
Application Requirements
A
cover letter is required for all applications. Your cover letter
should explain your reason for wanting to work for SEIU, an example of
how you demonstrated success in a similar position and a description of
how this position fits into your long-term career plan.
Benefits
SEIU
staff enjoy top notch benefits including comprehensive health benefits,
major medical, dental and vision for employee and eligible dependents,
domestic partner benefits, competitive salaries, generous holiday and
vacation policies, and both a pension plan and a 401(K) Plan.
Apply Here: http://www.Click2apply.net/k7rgzjjz9q
PI91670716