Various Facebook Ad metrics are blank/not working

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Adam Burgh

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Feb 23, 2015, 10:33:27 AM2/23/15
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First of all, thanks for making a great add-on.  I've really enjoyed using it so far.  That said, I purchased the pro version specifically to access Facebook Ads, but it doesn't seem to be working in a few key aspects.

1) Campaign objective is always "WEBSITE_CONVERSIONS" even though I have campaigns for engagement and app installs.  The only metric that lets me differentiate is "Action type" and that doesn't work with "Cost".

2) None of the URL fields return any values, such as Internal destination URL, External destination URL, and View tags.  This should be a fairly simple thing to pull from Facebook Ads, since I can already export the information from Power Editor (information is contained in the "Link" column of the export).

I need both of these functions to work so that I can line up the URLs with those recorded by my MySQL database when the user registers.  The model I am building won't work without these functions working.

Thank you for your quick attention and assistance to this matter.

Best,
Adam



Mikael Thuneberg

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Feb 23, 2015, 10:45:42 AM2/23/15
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1. These come from Facebook, we can't do anything about it. FB doesn't allow splitting cost by action type.
2. We'll check what's wrong with the URLs.

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Adam Burgh

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Feb 23, 2015, 10:55:27 AM2/23/15
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Thanks for the help Mikael!

1. Just to clarify, I don't want to split cost by action type, I want to split by campaign objective.  In my export from Power Editor there is a column labeled "Campaign Objective" and I have three different values in it: Website Conversions, Mobile App Installs, and Page Post Engagement.  But when I add the campaign objective to my campaigns in Supermetrics the only objective I get is Website Conversions, even for the campaigns that have other objectives.  According to the Facebook API these objectives should be available.

Mikael Thuneberg

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Feb 23, 2015, 11:01:38 AM2/23/15
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If you share a spreadsheet with this query with in...@supermetrics.com we can take a look.
To view this discussion on the web visit https://groups.google.com/d/msgid/automateanalytics/cbbe88c4-3aff-4acf-8f2a-fca67e58ae07%40googlegroups.com.

Adam Burgh

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Feb 23, 2015, 11:18:27 AM2/23/15
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Done. Thank you!
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Mikael Thuneberg

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Feb 24, 2015, 2:28:51 AM2/24/15
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Thanks for sharing the spreadsheet. We found the reason for the issues you encountered, and have now fixed it. You can remove our access rights to the file.

Adam Burgh

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Feb 25, 2015, 9:45:29 AM2/25/15
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Thanks for the quick help on this!  Everything seems to be working for the most recent campaigns I launched on Facebook.

Best,
Adam
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