Getting less results for keyword than keywordplanner

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Bas Grave

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Jan 16, 2025, 8:56:02 AMJan 16

to Google Ads API and AdWords API Forum

Dear,

I'm trying to build a small tool to do keyword research via my tool and automatically add it to google sheets, to make it easier to get keyword ideas.

The problem i am facing is that for the same word 'Bedrijfsfilm', with same parameters like network ( google ), language constant Netherlands (1017) and geo target constants ( 2528 ).

I am getting only 2 results via my tool, but with the ads keywordplanner i get 39 results, a lot more concepts. What can i do to retrieve the same ideas via the API?

    public function getKeywordIdeasByUrlOrWord($clientCustomerId, $input, $languageId, $locationIds = [], $pageUrl = null) {

        $keywordPlanIdeaServiceClient = $this->client->getKeywordPlanIdeaServiceClient();
    
        // Create an empty HistoricalMetricsOptions instance
        $historicalMetricsOptions = new HistoricalMetricsOptions();
    
        $requestParams = [
            'customer_id' => $clientCustomerId,
            'language' => $languageId,
            'keyword_plan_network' => KeywordPlanNetwork::GOOGLE_SEARCH,
            'geo_target_constants' => $locationIds,
            'historical_metrics_options' => $historicalMetricsOptions, 
            'include_adult_keywords' => true,
            'keyword_annotation' => [
                KeywordPlanKeywordAnnotation::KEYWORD_CONCEPT,
            ],
            'page_size' => 10000
        ];
    
        if ($pageUrl && $input) {
            $requestParams['keyword_and_url_seed'] = new KeywordAndUrlSeed([
                'keywords' => [$input],
                'url' => $pageUrl
            ]);
        } elseif ($pageUrl) {
            $requestParams['url_seed'] = new UrlSeed(['url' => $pageUrl]);
        } elseif ($input) {
            $keywords = explode(',', $input);
            if( count($keywords) > 1 ) {
                $requestParams['keyword_seed'] = new KeywordSeed(['keywords' => $keywords]);
            } else {
                $requestParams['keyword_seed'] = new KeywordSeed(['keywords' => [$input]]);
            }
        }
    
        $request = new GenerateKeywordIdeasRequest($requestParams);
    
        try {

            $response = $keywordPlanIdeaServiceClient->generateKeywordIdeas($request);

        } catch (\Exception $e) {

            error_log('Error generating keyword ideas: ' . $e->getMessage());
            throw $e;

        }
    
        $keywordIdeas = [];

        error_log( print_r( $response, true ) );
    
        foreach ($response->iterateAllElements() as $result) {

            $metrics = $result->getKeywordIdeaMetrics();

            error_log( print_r( $result->getKeywordAnnotations(), true ) );

            $monthlySearchVolumes = [];
        
            if ($metrics && $metrics->getMonthlySearchVolumes()->count() > 0) {

                foreach ($metrics->getMonthlySearchVolumes() as $monthlyVolume) {

                    $year = $monthlyVolume->getYear();
                    $monthNumber = $monthlyVolume->getMonth();
                    $searches = $monthlyVolume->getMonthlySearches();
            
                    $monthName = DateTime::createFromFormat('!m', $monthNumber)->format('M');
            
                    $monthlySearchVolumes[] = [
                        'year' => $year,
                        'month' => $monthName, 
                        'searches' => $searches,
                    ];

                }

            }

            $keywordIdeas[] = [
                'keyword' => $result->getText(),
                'avg_monthly_searches' => $metrics ? $metrics->getAvgMonthlySearches() : 'N/A',
                'competition' => $metrics ? KeywordPlanCompetitionLevel::name($metrics->getCompetition()) : 'N/A',
                'competition_index' => $metrics ? $metrics->getCompetitionIndex() : 'N/A',
                'low_top_of_page_bid' => $metrics && $metrics->hasLowTopOfPageBidMicros() ? $metrics->getLowTopOfPageBidMicros() / 1_000_000 : 'none',
                'high_top_of_page_bid' => $metrics && $metrics->hasHighTopOfPageBidMicros() ? $metrics->getHighTopOfPageBidMicros() / 1_000_000 : 'none',
                'monthly_search_volumes' => $monthlySearchVolumes,
            ];

        }        
    
        return $keywordIdeas;

    }

Google Ads API Forum Advisor

unread,

Jan 16, 2025, 1:49:36 PMJan 16

to adwor...@googlegroups.com

Hi,

Thank you for reaching out to the Google Ads API support team.

Based on the details provided, I understand that you are trying to use keywords with your own tool and are not getting the desired results as keyword planner from Google Ads API. To better assist, can you please share more details of the tool you are using and how is it being integrated with Google Ads API for searching keywords. Also kindly provide us with the complete API logs (request and response with request-id and request header) generated at your end.

If you are using a client library and haven't enabled logging yet, I would request that you enable logging for the specific client library that you are using. You can refer to the guides in Java, .Net, PHP, Python, Ruby, or Perl to enable logging at your end. For REST interface requests, you can enable logging via the curl command by using the -i flag.

You can send the details via Reply privately to the author option, or direct private reply to this email.

This message is in relation to case "ref:!00D1U01174p.!5004Q02vGwG9:ref" (ADR-00284702)

Thanks,

Google Ads API Team

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