Historical Keyword Volume for July 2025

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Shing Nien Fong

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Aug 22, 2025, 12:56:11 PM8/22/25
to Google Ads API and AdWords API Forum
Hi,

It is already over 2/3 of the month of August but the keyword search volume for July 2025 is still not yet available (in both the UI and via API).
Do anyone know the root cause of the delay?
Do we have an estimate when it will be ready?
Does it means we are likely to have the same delay for August later on during the month of September?


Google Ads API Forum Advisor

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Aug 22, 2025, 4:54:19 PM8/22/25
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Hi,

Thank you for reaching out to the Google Ads API support team. 

Please find the following answers to your questions:

1) Do anyone know the root cause of the delay?

I've tested this issue from my end, and noticed that we are unable to get the July, 2025 data from the results. When comparing the data, it's essential to verify that the information retrieved from the API is also present within the Google Ads user interface. This is because the API only pulls data that exists in the UI. In other words, if a specific data point, such as a campaign, ad group, or keyword, isn't visible in your Google Ads account, it won't be accessible through the API either. This ensures that the data you're analyzing is consistent across both platforms.

Note that you are unable to retrieve data for a specific period, such as July 2025, through the API, it's because that data is not yet available in the Google Ads UI's Keyword Planner. It doesn't allow you to select the July 2025 month's data in the Google Ads UI. This is a normal part of the data update process. Search volume metrics are updated monthly, typically reflecting the previous month's search volume, similar to how data is released on Google Trends. I would recommend you to refer to this documentation for more information.

To confirm this, you can navigate to the Keyword Planner in your Google Ads UI and attempt to select the July 2025 data range. You will find that this option is not available.

Once the July 2025 data becomes visible and selectable within the Google Ads UI, you can then try to retrieve it using the API. If you encounter any discrepancies between the data retrieved from the Google Ads UI and the Google Ads API, then you can reach out to us for further assistance.

2) Do we have an estimate when it will be ready?
3) Does it means we are likely to have the same delay for August later on during the month of September?


Regarding your questions 2 and 3, we are unable to provide an estimate for when this will be available in the UI. This is outside the scope of the Google Ads API team.

To help you get an answer, the Google Ads Product support team would be best equipped to assist with this query. To route you to the appropriate support team, could you provide the customer ID (CID) of the Google Ads account?​ 

You can send the details via Reply privately to the author option, or direct private reply to this email.

Thanks,
 
Google Logo Google Ads API Team

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[2025-08-22 20:53:34Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01u4zEo:ref" (ADR-00330764)



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