Labels - Adwords API KEYWORDS_PERFORMANCE_REPORT equivalent

[Patrick]

Hi,

With Adwords API we were able to use the KEYWORDS_PERFORMANCE_REPORT to retrieve the Label names along with other required fields and metrics in one convenient query.

With Google Ads API it looks like keyword_view only returns the label resourceNames.

Does this mean if I would like to get the label names I effectively need to do a query for keyword_view (get the metrics and fields I need) and then another query (to the Label resource probably?) to get the Label names and merge the two reports based on the label resourceName?

Or is there a more efficient way to do it?

Just feels like it's a step backwards from what we could do with the KEYWORDS_PERFORMANCE_REPORT so was wondering if the above is correct if there are any plans to add more label detail to the metric reports?

Thanks!

[Google Ads API Forum Advisor]

Hi Patrick,

Thanks for reaching out.

I'm afraid that what you've mentioned below is the only way to have a keyword report with label information such as label name.

"Does this mean if I would like to get the label names I effectively need to do a query for keyword_view (get the metrics and fields I need) and then another query (to the Label resource probably?) to get the Label names and merge the two reports based on the label resourceName?"

However, we can raised a feature request for this to my team, you may just provide your use case why you need this information.

Best regards,

Jinky Mandaya Google Ads API Team

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[Patrick]

Thanks Jinky,

We use the labels for categorization and to keep track of what changes we have made to a keyword/adgroup/campaign, and apply different logic based on what labels are returned. 
When dealing with large amounts of keywords the fewer steps we need to take to get this information the better.  We basically need to make double the amount of requests for all entities and handle the merging, etc, whereas before we could have one request.

[Google Ads API Forum Advisor]

Hi Patrick,

Thank you for providing your use case.

I shall now be including these details into the feature request. That said, you may continue to use the keyword_view and include the ad_group_criterion.labels in your SELECT query and then perform a separate request for the label report.

Also, you may also, for now, continue to follow our blog for updates and announcements related to this feature.

Best regards,

Peter Laurence Napa Oliquino Google Ads API Team

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