advertisingChannelSubType

[Satendra Maurya]

Hi,

how to set advertisingChannelSubType like Marketing objectives , No marketing objective,standard, all feature,Mobile app installs,Dynamic Search Ads etc  to campaign while there are only 4 possible value which i can pass to  advertisingChannelSubType according to adwords api documantation. these values are :

SEARCH_MOBILE_APP	Mobile App Campaigns for Search
DISPLAY_MOBILE_APP	Mobile App Campaigns for Display
SEARCH_EXPRESS	AdWords Express campaigns for search.
DISPLAY_EXPRESS	AdWords Express campaigns for display.

Please help me how can manage all sub ChannelSubType  to campaign ?

[Umesh Dengale]

Hello,

Campaigns created through the API are equivalent to All features campaigns. There is not a 1-1 mapping between the sub-types in the AdWords UI and the API, since the AdWords UI sub-types are mostly used for controlling which AdWords UI elements are available when working with a campaign in the UI. The advertisingChannelSubType simply provides an additional refinement over advertisingChannelType when specifying the primary serving target for ads within this campaign. 

You could create the campaign and add the campaign criterions to target the campaigns. Please check out Criterion.type for more details. You could create the dynamic search Ad using AdGroupAdService. 

Thanks,

Umesh, AdWords API Team.