Dynamic Search Ads missing in Ad Performance Report

[Antonio Tajuelo]

Hello everyone,

I'm downloading an Ad Performance Report. It seems that Dynamic Search Ads stopped appearing in this report for dates 2012-03-19 until now. This report is being downloaded using AdWords PHP library.

Are there any known issues about this?

[Richard]

I've noticed that the stats still show in the Campaign Performance Report as well as the AdGroup Performance Report. They have just disappeared from the Ad Performance Report.

[Kevin Winter]

Hi,

  This is an intentional change.  Dynamic Search Ads were never officially supported in the AdWords API - you could never create them via the API.  We recently fixed a bug that allowed these Ads to show up in results for AdGroupAdService calls as well as the Ad Performance report.  This is the same behavior for other features not supported by the AdWords API (such as Video Campaigns).

- Kevin Winter

AdWords API Team

On Wednesday, March 21, 2012 2:03:38 PM UTC-4, Antonio Tajuelo wrote:

[Richard]

Thanks for the quick response.

This raises 2 important questions:

 

- When will support for Dynamic Search Ads, especially at the report level be added to the API?

- What are our options until official support is added?

Advertisers spend large amounts of money on Dynamic Search Ads and use tools to track their campaigns and justify their expenses. Not having access to this data is bad for business.

Richard

[Kevin Winter]

Hi Richard,

  Unfortunately, at this time I don't have any information about when this feature will be available in the API.  In the meantime, these Ads are created via the UI and can still be reported on via the UI.

- Kevin Winter

AdWords API Team

[okieb...@gmail.com]

Hello Kevin,

Please keep this thread alive for updates on Google's progress in adding this mission critical missing data to the reporting web services.  We cannot balance to invoices and keep our "bean counters" happy without it.  

This is very similar to Google's Remarketing Campaigns' launch, and Google's eventual reporting via a CRITERIA_PERFORMANCE_REPORT.  When AdGroups lack keywords a literal value of "boomuserlist::nnnnnnnnnn" is present in the keywordPlacement column.  

For instance:

<row day="2012-04-01" keywordID="99999999999" campaign="GA Remarketing - Bumpers" adGroup="Bumpers Remarketing" keywordPlacement="boomuserlist::946145" criteriaType="User List" cost="2170000" impressions="2274" clicks="7" conv1PerClick="0" viewThroughConv="0" clientName="someclient" avgPosition="1.0" ctr="0.31%" avgCPC="310000" convRate1PerClick="0.00%" costConv1PerClick="0" /> 

Please keep our accounting teams happy and press the team to get this data exposed as soon as possible.

David 

[valeriy]

We upgraded to v201206 reporting API and still no Dynamic Search Ads in results.

Valeriy

[Kevin Winter]

Hi Valeriy,

  Dynamic Search Ads are currently available as a Beta feature (program introduced in v201109_1).

- Kevin Winter

AdWords API Team

[valeriy]

Yes, and they are in v201206 API and report docs mention Dynamic Search Ads in adType column description, but v201206 API does not return any performance data. I assume they are still being filtered out in results for some reason.

Valeriy

[Kevin Winter]

Hi Valeriy,

  Yes, DSA will be filtered out of responses for developer not participating in the Beta program.  This is an invite-only program for the moment.  If your developer tokens belongs to CID ending 6628, then you are not currently in the Beta program.

- Kevin Winter

AdWords API Team

[valeriy]

But we have clients with Dynamic Search Ads and they are asking for that data. Should we use their developer tokens then? They actually have campaigns with dynamic search ads and some perf data,

Valeriy

[Kevin Winter]

Hi ,

  Please consult the AdWords API Terms and Conditions before using another developer token (section II.1 is relevant to token use).

I recommend you speak with your CSR regarding getting into the Beta program.

- Kevin Winter

AdWords API Team

[kevin]

I am not seeing Dynamic Search Ad data in v201302 Ad Performance Reports.. do I need to use a more recent version of the API? Is there some other report type that has this data? Thanks!

Kevin

[Takeshi Hagikura (AdWords API Team)]

Hi Kevin,

Are your account already enabled as a beta? 

Best,

- Takeshi, 

[Takeshi Hagikura (AdWords API Team)]

There are two reports that pull stats about Dynamic Search Ads. Keywordless category report and Keywordless query report.

Can you please try them if there are what you want?

It's available with the versions currently alive (v201302 and v201306). But I recommend to use v201306. 

Best,

- Takeshi, AdWords API Team

[Takeshi Hagikura (AdWords API Team)]

Hi Kevin,

Please keep in mind that beta program is a invite only program available to only very limited people.

Please contact your account manager or CSR for more information about beta programs. 

Best,

- Takeshi, AdWords API Team

[rmar...@whitepages.com]

I feel like I'm blind here. I don't see device category on either of the keywordless reports via the API. Can you direct me to a report via the API that i can slice the keywordless ads by device type?

[Nadine Sundquist (AdWords API Team)]

Hello,

This is quite an old thread. Please start a new thread with your question.

Thanks,

Nadine, AdWords API Team